Healthy Agri-Culture

Chuck Zimmerman

Agri-CultureHealth.comWith all the buzz about spinach lately this seems like a timely project. Get you locally grown produce from a healthy sounding source Agri-CultureHealth.com!

In today’s fast paced world, getting a product in front of the public, especially on the web, is a highly competitive proposition. Even produce growers and Farm Markets that sell fresh produce to consumers have a tough time of it—adding another layer of complexity to a busy schedule (create the website, pay for the website, update the website, search engine optimization, more updates, etc.). Even if they already have a website, many farm and/or market operations worry about getting lost amid the web-clutter, but www.agri-culturehealth.com offers Delmarva growers and marketers a chance to either get an initial web presence or enhance the one they already have. The site offers free accounts to populate the site’s database that can be searched by crop, location or market name, a powerful tool that developers hope will spur usage of the site and help get fresh local produce to the consumer.

The website was originally designed by the Mid-Atlantic Consortium, a group of educational institutions and organizations dedicated to promoting healthier populations via local fresh produce consumption. “Our intent was to create a user-driven site,” notes project director Carl German of the University of Delaware’s Department of Food & Resource Economics. “It’s more than just a list,“ he said. “It’s a powerful tool for markets and growers with in-depth information on planning farm markets, links to food safety and health resources, daily and weekly market and crop reports and wholesale auction information.

Internet, University