Welcome Lisa O’Brien to the United Soybean Board as the new Executive Director.
In her new role, O’Brien will be responsible for day-to-day administration of all contracts related to the soybean checkoff, as well as outreach with directors, Qualified State Soybean Boards (QSSBs), contractors and staff. O’Brien’s responsibilities will commence March 1, 2008.
“I’m excited about being selected as USB’s new executive director,” says O’Brien. “Coming from a non-for-profit organization, I was drawn to USB because of the time and effort farmers give to benefit the overall industry. Also, it’s an unprecedented time to be in agriculture, particularly as you look at the new innovations and technologies that are emerging.”
O’Brien has spent the past fifteen years of her career in managerial positions. She was recently employed as executive director of the world renowned Susan G. Komen for the Cure St. Louis Affiliate.
She also served as executive director for Clayton Chamber of Commerce (Clayton, Mo.) as well as a business manager for Marsh, a Videojet Company, which retails coding and marketing equipment supplies.

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