Veris Technologies is doing what any committed any company specializing in agricultural technology should do: it’s thinking ahead and developing products it anticipates farmers will need in the near future. Representative Eric Lund says that’s why Veris has developed near infrared mapping. The technology is designed primarily for mapping soil carbon, a need that Eric explains might not be relevant right now, but one that is imminent.
“That’s a technology that really doesn’t have a commercial need right now because farmers aren’t needing to map their carbon,” Eric said. “But, in a couple of years, they may be able to sell soil carbon under a soil carbon sequestration program where they would really need to map beginning levels of carbon and ending levels of carbon. We have developed technologies that will enable them to do that cost effectively using near infrared sensing.”
Eric says the measurements obtained through infrared mapping are high quality measurements because they formed from direct contact versus remote imagery. Currently, researchers are using the technology and Eric expects the technology to be adapted to the commercial agriculture sector within the next two to four years. Especially, he says, in light of current levels of food and energy needs around the world:
“With demand for products high and the need to be able to produce as much food and fiber and energy as we can, anything we can do to produce more food and more fiber and more energy with the same or even less inputs is going to be good for the farmer, environment and basically everybody,” Eric said. “Consumers especially.”
I interviewed Eric about Veris Technologies’ carbon mapping applications. You can listen to my interview here:
eric-lund-preag-08.mp3

AgWired has arrived at the Farm Progress Show and the first person I got to meet is the new VP, Sales and Marketing, New Holland Agricultural Equipment NA. He’s John Stevenson and this is his first Farm Progress Show. Thanks to Laura McNamara for taking our picture.
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The Smart Nozzle does exactly what it sounds like it does. It’s a boom nozzle that can operate independently during sprayer operations. John Harrison Jr. is the Product Engineer for
There are two kinds of information that are important for
“We have a wireless system which brings the data in a centralized server and through that centralized server our clients can worldwide have real time access to the data,” Gottfried said.
I hope you’ve got all your Farm Progress Show preparations made. I’m still getting my stuff together.
In case you need a little reminder and encouragement to get your plans made for the NAFB Convention, then Pam Jahnke, Fabulous Farm Babe, has it:
Southwest Iowa is home to Larry Stolte (not pictured). He was one of the growers in attendance at the Monsanto Technology Showcase tour stop in Elkhart, IA. Larry has corn, beans and hogs.
It’s always good to get a grower perspective when it comes to new technology. Dallas Johnston farms 1,500 acres of corn and soybeans in southwest Iowa. He’s taking notes during a field station stop. You can also see that he’s got his AgWired t-shirt with him too! That was my thank you for letting me interview him.