In just a few weeks we’ll be attending the 2008 National Agri-Marketing Conference and Trade Show. ZimmComm will have a booth there so stop by and see us. In this week’s program you can learn all about the trade show from committee Chair, Rosemary Schimek, Corporate Marketing Manager, Farm Progress Companies. Rosemary says that this year’s trade show is the …
National Ag Day in Words
On National Ag Day we’re going to learn more about it from the Vice Chairman of the Agriculture Council of America, Greg Webb, State Governement Relations, Archer Daniels Midland. The Council is the organization that hosts Ag Day and all its related events. In talking to Greg I learned that this year the theme was “investing in people, policies and …
A Binding Way to Find Ag Media
There’s going to be a new publication in the ag communications world coming soon from AGRIpr. It’s going to be the FINDERBINDER Agricultural Media Directory. This morning I had a nice chat with owner Cory Cart. You can listen to our conversation and learn all about it. Cory is a native of Binger, Okla., and is the marketing and public …
The Gene Hemphill Media Reception
There aren’t too many people in agricultural marketing who don’t know Gene Hemphill, Industry Affairs, New Holland. You probably know that we honored him at the media reception at Commodity Classic. This week’s program expands on that theme. Gene is a friend as well as a client and beloved by all of us in the media who have worked with …
Commodity Classic Coverage
I know I’m a little behind with the program this week but what better venue to introduce a new image icon for the ZimmCast than Commodity Classic. We’ve got 4,300 people registered already and more walk-ins will show up I’m sure. There’s also 128 registered media here so far. Both of those are records according to media room manager Bob …
Marketing Farm Machinery
If you’ve never attended the National Farm Machinery Show then you really owe it to yourself to wander around the largest indoor show of its kind in the world. I mean it’s big. I didn’t stay for the whole show this year but I think I covered some ground anyway. While there I spoke with Dan Smaldone, Media Manager for …
Angus Productions Getting MultiMedia
I don’t know about you but I’ve wondered just what Angus Productions, Inc. does. When I got into the media room at the Cattle Industry Convention early last week I saw these little cards promoting www.4cattlemen.com and they said it’s producted by API. That raised even more questions in my mind after visiting the site. So to learn more I …
Commenting On Corn
Hello on Super Bowl Sunday. I’m trying to get ready to hit the road to Reno early in the morning but am planning on cooking some brats and watching the annual big game in high def. This week you can listen in on a discussion I had last week with Mimi Ricketts, Communications Director for the National Corn Growers Association. …
Hey Pumpkin, Visit Austria/Slovenia
Yes, pumpkin. They’re big in the part of the world that this year’s IFAJ Congress is taking place. Two countries for the price of one. Listen to this week’s program to find out more. Cindy and I are hoping to attend this year and sample what Dr. Franz Fischler says are some of their exceptional wines. This morning I talked …
Successful Crop Tech Tour
The folks at Successful Farming are getting more involved in online multimedia and their Crop Tech Tour is a good example of how they’re doing so. Basically, they’re trying to document how farmers are using new technologies like precision ag. To do it they’re using audio, video and pictures on their website in addition to regular updates in the magazine. …