What Does Sustainable Mean to the Consumer?

Jamie Johansen Leave a Comment

The 2015 NAMA Bootcamp was again held in Kansas City, MO. The event attracts those new to the world of agri-marketing or simply new to the agriculture community. Sustainability and the consumer was one breakout session which discussed how farmers and ranchers can communicate with food connectors and millennials about sustainability. U.S. Farmers & Ranchers Alliance (USFRA) CEO, Randy Krotz, …

Ag Group, Audio, Food, NAMA, Sustainability, USFRA

NAMA Boot Camp ZimmCast

Chuck Zimmerman Leave a Comment

This week the National Agri-Marketing Association’s annual Boot Camp is taking place in Kansas City, MO. The Chair for the conference this year is Michelle Jones, Iowa Soybean Association. During the conference Jamie Johansen spoke with her about this year’s schedule and how the conference was going. So, I’m sharing that interview in my ZimmCast this week. In case you …

Audio, NAMA

NAMA Boot Camp 2015

Chuck Zimmerman Leave a Comment

The National Agri-Marketing Association’s annual Boot Camp is taking place starting with a farm tour hosted by the local MOKAN Chapter. Our Jamie Johansen is there. Follow her on Twitter where she has already broadcast live via Periscope this morning. The first stop of the farm tour is Byergo Angus. There will be an opening general session and dinner this …


NAMA Boot Camp Deadline to Register

Chuck Zimmerman

Just two weeks. That’s all you’ve got left to register for the NAMA Boot Camp and hotel room. After that the price goes up. The cutoff date for the Sheraton is August 3. Make sure you book your room by then in order to get the cheaper NAMA room rate. Click here to reserve your room today. August 3 is …


Preview of NAMA Fall Conference 2015

Chuck Zimmerman

It’s not too early to look ahead to the National Agri-Marketing Association Fall Conference. This year it is taking place in Denver, CO, September 22-14. To learn what it’s all about I spoke with Committee Chair Alison Berry, HLK. She says the theme, “Reach New Peaks,” really hits on the location and on the fact that since everyone is trying …

Audio, NAMA, ZimmCast

2015 NAMA Boot Camp

Chuck Zimmerman

Registration is now open for the 2015 National Agri-Marketing Association Boot Camp. The 2015 NAMA Boot Camp is a great way to cap off your summer. Boot Camp will take place on August 18-20; mark your calendars now so you don’t miss it! The Hotel: The Sheraton Crown Center in Kansas City, MO. The room rate is $137.00 and the …


Hoard’s Dairyman’s Acquisition of Hay & Forage Grower

Chuck Zimmerman

A company with a long history of innovating in the dairy world is taking over a publication that covers a wide variety of feed for cattle, especially in the dairy realm. Hoard’s Dairyman magazine recently bought Hay & Forage Grower, including the publication’s database. I met with Gary Vorpahl, Vice President at Hoard’s, during the Agri-Marketing Conference to talk about …

Audio, Dairy, Forage, Hay, Media, NAMA

Why FMC Joined Field to Market

Chuck Zimmerman

During the Agri-Marketing Conference my Mini Golden ZimmComm Microphone for iPhone got a workout that included an interview with Aaron Locker, FMC Marketing Director. Aaron stopped by the ZimmComm Connection Point booth so I asked him to talk about the reasons FMC has joined Field to Market: The Alliance for Sustainable Agriculture. This is a multi-stakeholder initiative working to define, …

Agribusiness, Audio, FMC, NAMA, Sustainability

GROWMARK Highlights Intern Program at NAMA

Cindy Zimmerman

GROWMARK has one of the oldest and most successful internship programs in the agriculture business so they were a popular stop for student NAMA attendees during the Connection Point trade show at the Agri-Marketing Conference last week in Kansas City. “We’re going on our 56th year with the internship program,” said GROWMARK University Relations Manager Allison Stephey. “We have a …

AgCareers, Audio, GROWMARK, Internship, NAMA