The Latest On NAFB & The BARN/ABN

Chuck Zimmerman

Another Commodity Classic has come and gone and I’m in recovery mode. But I do have a ZimmCast for you which is in part from the trade show floor. In the first part of the program I interviewed the three amigos you see in the picture. They are (l-r) Jeremy Povenmire, National Association of Farm Broadcasting, Me, Bill O’Neill, NAFB …

Audio, BASF, Commodity Classic, NAFB, New Holland, ZimmCast

Rural Lifestyle Research From NAFB

Chuck Zimmerman

There’s some new research out from the National Association of Farm Broadcasting (NAFB). It’s the “first comprehensive national survey of “rural lifestyle residents,” identifying that a substantial portion of rural households starting at only 3-plus acres raise companion horses and additional livestock, own tractors, and are active buyers of country-living products and services.” The NAFB study measures this still-emerging consumer …


On the Air in the Hallway

Cindy Zimmerman

The Missouri Corn Growers Association held a seminar last week in conjunction with their annual meeting on “Profiting in the New Paradigm – Feed and Fuel Security.” The focus was on how corn growers and livestock producers can work together to produce ethanol and still feed cows and pigs and chickens at a reasonable price. One of the speakers was …

Corn, Ethanol, Livestock, NAFB


Chuck Zimmerman

The National Association of Farm Broadcasting is on display again this year at the NCBA Trade Show. Here’s executive director Bill O’Neill and Jeremy Povenmire helping tell the story of farm broadcasting and handing out information. There are a lot of farm broadcasters here at the convention this year. In fact, I’ve been told that it’s one of the highest …

Cattle Industry Conference, NAFB

New NAFB Print Ad

Chuck Zimmerman

The National Association of Farm Broadcasters has a new print ad. This ad will run in Agrimarketing magazine. According to the latest e-Chats newsletter the ad helps further communicate the fact that member’s broadcasts are heard by the rural audience in addition to a traditional farm audience. The ad highlights that NAFB member networks and stations enjoy significant listenership in …

Advertising, NAFB

Remembering Ed Slusarczyk

Chuck Zimmerman

I really do not like having to report that my good friend Ed Slusarczyk has passed away. Agricultural communications has lost another good friend and one of the best. I will update this post when I have more details but I want to thank Pam Jahnke for helping keep us up to date since we learned that Ed wasn’t doing well.

I’m sure that a lot of you have a favorite Ed story. How many of you remember Ed as an NAFB cheerleader at a NAMA convention? I know Gary Cooper and I won’t forget going in with Ed to pay for the wine and cheese at a reception at the house of the U. S. Ambassador to the FAO in Rome, Italy. Ed was a good listener and always willing to offer advice when asked.


More NAFB Awards

Chuck Zimmerman

National Association of Farm BroadcastingI was kind of out of it at the NAFB convention last week due to a very bad cold so thankfully I’ve been in receipt of some information I did not know.


Farm Broadcaster of the Year

Chuck Zimmerman

Stewart DoanGood old (not really) Stewart Doan got a big award at last week’s NAFB convention. He was named the Farm Broadcaster of the Year. Looking at his schedule of duties I hope he has an open account at Starbucks.

Media, NAFB

Broadcasters at NAMA/NAFB Overlap Sessions

Chuck Zimmerman

Farm BroadcastersAt the close of the NAMA Agribusiness Forum farm broadcasters were in attendance with an afternoon session that overlapped with the NAFB Convention.

Here’s a few of the broadcasters who showed up at the Hyatt Crown Center. It’s one of the first times I’ve seen a mult box at a NAMA session.

Hopefully we’ll see it again next year? If you attended these sessions how do you think it went? Was it a good idea to have a joint afternoon session?