Members of the National Association of Farm Broadcasters posed for a photo at World Dairy Expo. This is in the room sponsored by the Wisconsin Milk Marketing Board for their 2008 Talk Session. Basically, WMMB invites in a number of people who are available for interviews. I got several which will be featured in our Milking Parlor Podcast on World …
NAFB Foundation Tractors Available
If you’d like to help out the NAFB Foundation then place your order for a tractor. Joe Ertl has personally autographed each of the Massey Ferguson 1150 numbered 1/16 scale toy tractors for the NAFB. To make it a unique toy for the organization, Joe designed a replica of a tractor radio mounted to the fender. There are only 200 …
Monsanto Talks Sustainability
The recent surge in profitability within the agriculture sector is giving farmers and ag companies a bit of room to breath. But, Monsanto says, just a bit. Michael Doane, Monsanto’s Sustainability Team Lead says that with profitability comes responsibility: a responsibility for the agricultural climate of the future. There are big questions, Michael says, that begged to be asked, and, …
Make Waves and NAFB Registration
In case you need a little reminder and encouragement to get your plans made for the NAFB Convention, then Pam Jahnke, Fabulous Farm Babe, has it: NAFB Members and Guests: We are less than three months out from the agri-media event of the year…”Making Waves, Lifting Tides”…the 64th Annual Convention of the National Association of Farm Broadcasting. Our host site …
NAFB Making Waves and Lifting Tides
Just when we got done with the Ag Media Summit, it’s time to get registered for the NAFB convention. This year it’s all about “Making Waves and Lifting Tides.” Isn’t it hard to do that in Kansas City? How about somewhere on the Gulf coast? Join your NAFB broadcast and agri-marketing friends in Kansas City come November 12-14 for the …
NAFB Media Use Study Webinar
I’m participating in a live NAFB webinar, first look at the combined results of the first two waves of their 2008 National Producer Media-Use Wave Study. There’s one more to go. We’ve got people on the webinar from all over the U.S. listening to Mike Parry go though his slides. I’m not sure how much is for public release yet. …
Scenes from the Lake Concert
It’s hard to appreciate from this little thumbnail photo just what a cool venue the Sara Wyant/Allan Johnson lake house was for the Farm Foundation Michael Peterson concert Friday night. You have to go look at the photo album to get a bigger view. First of all, it is a beautiful house. And it has these three balcony levels so …
Party at the Lake
While Chuck was busy chasing spotted horses in Mississippi this weekend, I got to go to a really GREAT party at beautiful Lake of the Ozarks, featuring our good friend Michael Peterson. Our gracious hosts were Sara Wyant and Allan Johnson, who bought a private concert with Michael at the NAFB Foundation auction last November, courtesy of New Holland and …
NAFB 2008 Producer Media-Use Study – 1st Wave
The National Association of Farm Broadcasting has just released some initial results (pdf file) from the first segment of their new producer media use study. I think you should take note of how important text messages are to producers. That really stands out to me. Same for web-based information. The word “grown” is key. It’s growing! The fact that farmers …
Milk Producers With Issues
At the National Association of Farm Broadcasting Washington Watch program there is a session called the Issues Forum in which ag groups make representatives available for interviews. During this session I interviewed Sarah Olson, Communications Coordinator, National Milk Producers Federation. Sarah is relatively new to NMPF and says that as they look to the future, communications will change. For example, …