To CAFTA-DR Or Not To CAFTA-DR?

Chuck Zimmerman

It looks like U. S. Secretary of Agriculture, Mike Johanns, will be getting right into the thick of the international trade debate. I was just alerted to a Monday press conference announcement by the National Association of Wheat Growers. Agriculture Coalition for CAFTA-DR to Host Press Briefing and Teleconference WHAT: Leaders of agriculture from around the nation will join Agriculture …

Government, Media

Our Blog Is A Credible Media Outlet

Chuck Zimmerman

In the international ag news arena the World Trade Organization (WTO) ranks right up there at the heart of a lot of stories. I’ve been to the WTO on more than one occasion to interview various representatives, including former Director General Michael Moore. Trade issues are vitally important to agrimarketing and in fact often determine if you can even market products internationally so we want to keep in touch with these folks!

Government, Media

Feedback From Reporters

Chuck Zimmerman

I’m going to periodically post feedback we receive from reporters because I think it’s a good idea to see what reporters tell us regarding Talking News Releases. I plan to post the good and the bad without edits. The reporter in this post was responding to an email request for feedback on a series of releases we sent over the …

Media

New Ag Media Combination In The Sunshine State

Chuck Zimmerman

Congratulations Gary & Robin! Once upon a time Cindy and I were partners with Gary Cooper in a Florida communications company called SunStar Telecom, Inc. We started and operated several divisions including Southeast Agrinet, WTMC-AM, SunStar Network, AgStar Advertising and were doing pretty good until the government took over the savings and loan company that was financing us. That’s a …

Media

A Blogging Broadcaster

Chuck Zimmerman

I’m proud to point you to a great farm broadcaster who’s embraced the blogosphere. She’s Cyndi Young and she’s the Farm Director of the Brownfield Network. Cyndi just went on the Valley World Tour with another former farm broadcaster and good friend Kim Lang who is now the Valmont Irrigation Communications Director. Cyndi not only sent in reports for Brownfield …

Blogging, Media

Reporters Like Talking News Releases

Chuck Zimmerman

We don’t get much feedback sent to us but when we do it’s almost always positive. We really appreciate people like Jarrod who wrote this little note today: PLEASE keep sending these. They’re great!Jarrod AllenNews DirectorWCLTNewark, Ohio Jarrod’s note was in response to the release we sent out today for Team Ethanol. You can view it here: Ethanol – IndyCar …

Media, Talking News Release

Run The Audio & Video Into The Newsroom Please

Chuck Zimmerman

Here’s what every good newsroom should have in it. It’s a monitor with a video feed from the general session and with it a mult box, which contains the audio feed, allowing multiple reporters to plug in and record the speeches! It makes it so much easier for reporters, especially when the newsroom and ballrooms are so far apart. I …

Ag Group, Media

The Best Reporter In The Business

Chuck Zimmerman

Working on a Talking News Release for NRECA, Cindy is focused on editing audio from the first general session. She is much faster and better at editing audio and writing than yours truly. That’s why I’m taking the picture and she’s working!

Ag Group, Media

The ZimmComm Team Ready For Action!

Chuck Zimmerman

We just got set up in the newsroom at the San Diego Convention Center at the NRECA annual meeting. We’ve got audio piped in from the General Session Ballroom. Tomorrow former Senator Bob Dole will be the keynote speaker right after Glenn English, NRECA CEO, makes his opening speech. We’ll be using audio from the speeches as well as other …

Ag Group, Media