Glow-in-the-dark Wine Labels But How’s The Wine

Chuck Zimmerman

Wine is made from grapes, the growing of which can be said to be agriculture, therefore, this is about agrimarketing.

I just saw this release about glow-in-the-dark wine labels and think it’s an interesting idea. It would add a nice visual aura to your wine cellar when the lights are out!

Agribusiness

Real People Are Being Heard, Finally

Chuck Zimmerman

The folks at Edelman, a global PR firm, and Intelliseek, a marketing intelligence firm, have produced a great document on blogging you should download and read. They claim that blogging isn’t a passing fad but any company that fails to grasp this fact may be. Pretty strong words about something that has received little attention in the agrimarketing world!

Agency, Agribusiness, Blogging, Public Relations