So is it farm broadcasting, farm publication, farm web content? The convergence of technology and platforms for distributing information are just as prevalent in ag media as anywhere else. “AgWeb.com has introduced a new on-demand Web radio program to keep farmers up-to-date on the latest news impacting today’s commodity markets. “AgWeb Market Reports” is a three-times-daily report that will tell producers what is happening in the markets and why.” So how do I subscribe to it? Do I have to go to the website to listen? I’m just asking the question that any iPod loving farmer would ask. If I missed can someone point me in the right direction.
This new program is part of a larger lineup of online programming from AgWeb.com. Regarding AgWeb Market Reports:
The program is hosted by veteran farm broadcaster Al Pell and features analysis from the nation’s leading market advisers and commodity traders. The program includes a pre-open, midday and closing marketing report. Reports in the first month of programming were accessed more than 36,000 times, proving the value of this information, as well as farmers’ desire to access information on their own schedule.
Additional programming will be offered this summer, featuring in-depth interviews and information on agriculture’s key topics.
“By broadcasting on the Web—and soon through mobile applications—we provide a new and more convenient way to access timely information,” says Greg Vincent, AgWeb editor. “Farmers have relied on radio market information for years, and ‘AgWeb Market Reports’ follows that tried-and-true format with a twist.”