Consumer confidence in beef is still strong according to the latest Talking News Release from the Missouri Beef Industry Council.
CONSUMER CONFIDENCE IN BEEF REMAINS HIGH
(Columbia, MO) Missouri beef producers are happy to know that the vast majority of Americans believe they are producing a safe product, and that the industry and the government are doing a good job of protecting them from BSE, or mad cow disease.
According to David Dick, a Sedalia cattleman who is chairman of the Missouri Beef Industry Council (MBIC), a consumer tracking survey conducted June 27-29 found that only about 7 out of every 100 Americans has any concern about the safety of the nation’s beef supply.
“The survey came back in 92, almost 93 percent confidence in the product. And that comes from our efforts to make sure that they are a well-informed consumer.” (Full Release)
For more information contact Steve Taylor.