AEM to Sponsor Workshop for NAMA 2020

Cindy Zimmerman

The Association of Equipment Manufacturers (AEM) and the National Agri-Marketing Association (NAMA) are teaming up during NAMA’s 2020 Agri-Marketing Conference for a pre-conference workshop with content targeted specifically for small and medium-sized companies.

2020 Agri-Marketing Conference
The event, Equipping Your Small Marketing Department to Survive and Thrive, will be emceed by Curt Blades, Senior Vice President of Ag Services at AEM, and will include three sessions:

Media Strategies for (Almost) Every Budget with Pat Reese of Rooster Strategic Solutions, this session will help small and medium-sized companies determine media priorities, become better advertising space buyers, measure success, and dig into digital.

A panel discussion with marketing pros, including Jesse Cler of CHS Inc, Dave Patterson of Krone NA, and Jennifer Todd of Empire Cat, a multi-state ag and construction equipment dealership. They’ll explore timely topics like utilizing co-op funds, earning media coverage, and discussing how to localize a national brand. The panel will be moderated by Sara Steever, President of Poulsen.

The final session is a Best Practices Roundtable, drawing on the experience of all participants in working with social media, direct marketing, media strategies and much more.

The National Agri-Marketing Association is headed to San Diego, CA, for the 2020 Agri-Marketing Conference on April 15-17. The pre-conference workshop will be held Wednesday, April 15 from 12:00 to 3:00 p.m.

Learn more about the preconference workshop and AEM’s support of NAMA in this interview with Curt Blades.
Curt Blades, AEM Senior VP of Ag Services, on NAMA partnership (5:15)

AEM, Agribusiness, Audio, NAMA

Zimfo Bytes 1/3

Carrie Muehling

  • MN AG EXPO, hosted by Minnesota Soybean Growers Association and the Minnesota Corn Growers Association, will be held Jan. 22-23, 2020, at the Mankato Civic Center (formerly the Verizon Center) in Mankato, Minn.
  • The Center for Food Integrity’s digital ethnography report, which uses a research tool that analyzes millions of conversations online in real time, shows that while the climate change debate is only expected to grow 3.6 percent in the next two years, the conversation on causes is expected to grow 260 percent and solutions 202 percent. The heated dialogue is now focused on “what’s next.”
  • The U.S. Department of Agriculture is recruiting interested U.S. exporters for its first 2020 trade mission, which will take place in Casablanca, Morocco, March 16-19. The mission will focus on boosting U.S. agricultural exports to all of North Africa and will include interested buyers not just from Morocco, but from Algeria, Libya, and Tunisia as well.
  • MGEX, a Designated Contract Market and Derivatives Clearing Organization, reports 2019 concluded as the second-best calendar year in history with a total of 2,357,996 contracts traded. Accompanied by this achievement, it was also the second-best calendar year for electronic volume with a total of 2,075,531 contracts.
  • U.S. Wheat Associates welcomes a new colleague to its Headquarters Office in Arlington, Va. Shelbi Knisley joined the organization January 1, 2020, as Director of Policy. USW represents the interests of U.S. wheat farmers in export markets.
Zimfo Bytes

Precision Ag Bytes 1/2

Carrie Muehling

  • American Vanguard Corporation announced the acquisition of four herbicide brands from Corteva Agriscience. These products are complementary tank-mix partners for a variety of primary herbicides used in the U.S agricultural market.
  • BRANDT has helped another grower set a new world yield record this year. David Hula’s corn yield was recorded at 616 bushels per acre as part of the 2019 National Corn Grower Association’s national corn yield contest. Hula used BRANDT EnzUp® and BRANDT Smart System® foliar nutrients on the record winning plots.
  • Farmers who planted Pioneer® brand corn products won 10 national and 245 state awards in the annual National Corn Growers Association Corn Yield Contest. This is the third year in a row that a Pioneer product has taken top yield in the contest while setting two world records in the process.
  • There is a lot to celebrate about 2019 for Vinduino. Here’s a recap the major awards won during 2019 by Vinduino for their Crop Optimization Technology™: 2019 World Ag Expo Top 10 New Product Award; 2019 American Farm Bureau Federation Top 10 Innovator; and 2019 IoT World Cup Finalist.
  • Pioneer® brand sorghum hybrids continued their commanding performance in the National Sorghum Producers Yield Contest. Farmers who grew Pioneer brand sorghum represented 88% of all national first-, second- and third-place winners and earned 6 of 9 first-place national honors in the 2019 contest.
  • Calyxt, Inc. has entered into a collaboration with Central Valley Ag cooperative to expand Calyxt’s Identity Preserved grower network for Calyxt crop varieties.
AgWired Precision, Precision Ag Bytes

Ethanol Report on 2019

Cindy Zimmerman

No one in the ethanol industry will be sorry to see 2019 in the rear view mirror. To say it has been a rough year would be an understatement. Renewable Fuels Association president and CEO Geoff Cooper says it was one of the worst years – if not the worst – the industry has seen in its relatively short history.

The best news of 2019 came at the beginning of June with the approval of year round E15 and President Trump’s visit to an Iowa ethanol plant. Besides that, in addition to weather woes and trade wars, the bad news of the year centered around the impact of small refinery exemptions on the Renewable Fuel Standard (RFS), a battle between the industry and EPA that just culminated this week in a rule that Cooper says fails to deliver on President Trump’s commitment to farmers and producers.

In this edition of the Ethanol Report, Cooper takes a look back at 2019 for one last time before focusing forward on the future.

Ethanol Report on 2019 (17:50)

The Ethanol Report is a podcast about the latest news and information in the ethanol industry that has been sponsored by the Renewable Fuels Association since 2009. Click here to subscribe.

Audio, Ethanol, RFA

Put 2019 in the Rear View Mirror

Cindy Zimmerman

2019 may not have been the best of years for agriculture, but there’s always 2020.

ZimmComm spent the year as usual, traveling along the Agriblogging Highway to nearly 40 events around the country from Beltwide Cotton Conferences in January to American Seed Trade Seed Expo in December. Click on the photo below to see where we have been and some of our favorite people we have seen in 2019.

2019 in Pictures by ZimmComm

Top Viewed AgWired Posts of 2019

Passing of Dr. Aoife Lyons
AgGrad 30 Under 30
Legendary Seedsman Don Funk Relaunches NC+
FMC Growing US Biologicals Portfolio
Ag Aviation Industry Still Soaring
Hemp Farming is Getting Real
2019 Develop With Deere Conference
FMC Launches Lucento for 2019
New Cotton Varieties for 2019 from BASF
Bayer Commits Funding to 4H and FFA
ASTA Announces Student Video Contest Winner
Enogen Feed Energizing Livestock Rations

ZimmComm Announcement

Zoom Farm Podcaster Tool

Chuck Zimmerman

Zoom LiveTrak L-8Hey Farm Podcasters. Here’s a new item that might make your production process more simple. It has been a while since I’ve written about some new technology that will improve the production and communication value of podcasting. I just haven’t seen much to impress me.

However, this caught my eye.

THE BOARD FOR CREATORS – LIVETRAK L-8
Podcasting, Music and Beyond

Creators are evolving—and so are we. Zoom LiveTrak L-8 makes it easier than ever to mix, monitor and record professional-sounding podcasts and music performances in one portable, affordable package.

If you have already used one of these mixers please feel free to add your comments. I have not used the new Zoom product but hope to have an opportunity to do so soon.

Gadgets, Podcasts

Animal Ag Bites 12/23

Carrie Muehling

  • The National Cattlemen’s Beef Association and the Public Lands Council’s Government Affairs office in Washington, D.C., is accepting internship applications for the Fall 2020 semester. Positions for next fall include public policy interns and a law clerk. The deadline to apply for either position is March 6, 2020.
  • For decades USPOULTRY and the USPOULTRY Foundation have provided critical support to the UGA Department of Poultry Science in the College of Agricultural and Environmental Sciences. This funding has been crucial for research and student recruitment. Since 1993, more than $6,164,000 has been provided in research funding to UGA, with another $396,340 provided for student recruitment since 1994.
  • The National Dairy Council and the U.S. Dairy Export Council came together to tackle a challenge: spore contamination in powders that are shipped internationally. The effort spanned seven years and included 33 projects conducted at 10 universities. USDEC reports that since 2000, the U.S. has grown NDM/SMP exports from just over 100,000 metric tons in 2000 to more than 700,000 in 2018. In 2002, the U.S. accounted for less than 7 percent of total SMP trade. Today, that number hovers between 25 and 30 percent annually.
  • A new video demonstrates the value of GENYOUth, which brings money, resources and influence to help support dairy farmer priorities around youth wellness and Fuel Up to Play 60.
AgWired Animal, Animal Bites

Next Generation Wheat Markets

Carrie Muehling

Jeffrey Koscelny – Bayer; Mark Gold – Top Third Ag Marketing, LLC; Jody Pollok-Newsom – MI Wheat Program

A panel at the 2019 American Seed Trade Association CSS & Seed Expo dove deeper into the subject of next generation wheat markets.

Mark Gold of Top Third Ag Marketing discussed wheat trends, while Jeff Koscelny of Bayer tackled adding value to wheat. Jody Pollok-Newson with the Michigan Wheat Program shared more information about private/public wheat partnerships.

Listen to each presentation here:
ASTACSS19 Mark Gold, Top Third Ag Marketing (22:21)

ASTACSS19 Jeffrey Koscelny, Bayer (20:06)

ASTACSS19 Jody Pollok-Newsom, MI Wheat Program (23:18)

2019 ASTA CSS & Seed Trade Expo Photo Album

ASTA, Audio, Wheat

Happy Holidays for Hemp

Cindy Zimmerman

The burgeoning hemp industry got some early Christmas gifts last week as it celebrated the one year anniversary of the 2018 Farm Bill which legalized hemp farming in the U.S.

EPA approved adding hemp to the use sites of 10 pesticides. Nine of the products are biopesticides and one is a conventional pesticide. As EPA receives additional applications to amend product labels to add use on hemp, the agency will process those applications on an ongoing basis and update this list.

The new budget passed by the U.S. House includes $16.5 million for the USDA to implement the hemp provisions and another $2.5 million for the research of hemp production systems through Agriculture Research Service (ARS) sites nationwide. Also included are measures urging the FDA to issue formal enforcement discretion guidance for CBD products and directing the Farm Credit Administration to offer services to hemp producers and businesses.

In addition, USDA extended the public comment period for the Interim Final Rule (IFR) for Establishment of a Domestic Hemp Production Plan by 30 days until January 29, 2020. Vote Hemp requested the extension in conjunction with the American Herbal Products Association and Hemp Industries Association, along with other stakeholders that had expressed the need for an extension of time. USDA published the interim final rule on Oct. 31.

Cannabis, hemp