You never know who you’ll see when you go to a farm show. I’m here blogging the World Dairy Expo (World Dairy Diary) and the booth next to my little office is for the Southwest Plains Dairy Directory. I posted an announcement about it here on AgWired recently. And the person who’s working the exhibit is Kathy Cornett, Chairman of McCormick Company and a past president of the National Agri-Marketing Association I might add.
The Dairy Directory her company has put together is an interesting project and one that shows how companies, and yes even advertising agencies, can and I think, should start looking at ways to grow their business in new directions. Of course McCormick has long been a company that does things in a non-traditional way. Remember when they started AgriTalk for example?
I like that non-traditional stuff. Instead of saying “That’s the way we’ve always done it.” I prefer “Let’s do something we’ve never done before.” Like a blog about agricultural marketing!

CornTalk, a weekly program for the 
I like seeing a “farm” background in the bio on someone involved in agrimarketing. However, it’s certainly not required. Congrats John.
I eat a lot of eggs and didn’t even know there was a “seal” of quality for them. I’m going to be keeping my eyes out for it now. See what you can learn if you become AgWired?
It’s pretty warm and humid here in Madison, WI at World Dairy Expo. I’m very proud and happy with my little office (The Fishbowl) in the Coliseum. This used to be the receptionists office and now I guess it just serves as a communications equipment hub. Anyway, this is where I’ll be giving you some World Dairy Expo updates. You can see a lot more on
This week I’m off to
I was sent an end-of-the-week newsletter that talked about the 
Every once in a while you see a cool website and you want to let others know about it. Actually that’s the goal of the new
The