AdFarm Windmill

Chuck Zimmerman

AdFarm Open HouseWhen I asked what would be the ideal place to take a picture inside the new AdFarm offices in Kansas City, it was a unanimous “the windmill” so here we are. In the photo are Scott Kurfman (l) and Bob Wilhelm (r).

BTW. The new office is located at 100 E. 7th St., Suite 300.

AdFarm says they’re the perfect blend of AgNess and AdNess. I conducted an interview with Kim McConnell, the chief executive officer, which I’ll have for you later on.

Agencies

Entering AdFarm

Chuck Zimmerman

AdFarm Open HouseContinuing our little series of photos from the AdFarm open house. Here’s the upstairs entrance way with greeting committee number 2. The open house was very well attended and keeping with what KC, MO is famous for they had plenty of great barbeque!

Agencies

AdFarm Open House

Chuck Zimmerman

AdFarm Open HouseBefore things really got going at the NAFB convention this week agricultural advertising agency, AdFarm, held an open house at their new office location. Here’s the welcoming committee downstairs at the old Western Union building.

Agencies

Dinging Your Way To Your Customers

Chuck Zimmerman

NAMA Agribusiness ForumAt the NAMA Agribusiness Forum it was interesting to see a presentation on customer focused marketing from a very non-ag company. Southwest Airlines started Ding earlier this year as a way to interact very closely with their customers. Jill Howard-Allen had quite a few questions after her presentation. I think that people found her presentation to be very different than what they expected.

I don’t know if you Ding or not but I interviewed Jill and asked her about why Southwest Airlines, uh, Dings. You can listen to my interview with Jill here: Jill Howard-Allen Interview

Internet, NAMA

Painting New Holland Blue On The Barn

Chuck Zimmerman

Michael PetersonHere’s your exclusive first look/listen to a “new” New Holland promotion involving country music star Michael Peterson. It’s just being announced this week at the NAFB Convention. Basically, Michael Peterson is coming out with a new album that New Holland dealers will have the exclusive rights to sell prior to any other retail outlets.

On the album is a song titled, “Down On The Farm,” in which the lyrics contain the phrase, “. . . painting New Holland blue on the barn.” You can hear a clip from the song here: Download MP3 File

Michael will be here in Kansas City this week and I’ll be interviewing him about the new promotion with New Holland and have it for you here on AgWired soon.

Agribusiness, Audio

NAMA Reception Putt Putt Results

Chuck Zimmerman

NAMA Agribusiness ForumAt the NAMA Agribusiness Forum the evening reception featured putt-putt golf. My team (Monte Reese, Steve Taylor and Judi Lampe) were the Earthly Beef and seen listed here in the winners position. That is until they started this thing about letting people buy points to add to other teams scores. When it was all over with we lost first place. I just think this is unfair. We won it fair and square on the field where it counts! So there. Anyway it was all in fun for a good cause.

I’ll let you figure out why we were called the Earthly Beef. Hint: (Monte & Steve work for beef organizations and Judi works for Mother Earth News).

NAMA

Missouri Sunrise On The Way To KC

Chuck Zimmerman

Missouri SunriseThe sky was on fire this morning looking to the east, toward Kansas City. I thought you might enjoy this picture. It’ll help set the stage for a lot more to come from the NAMA Agribusiness Forum and NAFB Convention.

I’m actually checked in and getting ready to wander around.

NAMA

Farm Policy Developments Center On Congressional Budget Action & Trade Talks

Keith Good

FarmPolicy.comDevelopments in U.S. farm policy this week included important legislative action in Congress, as well as a trip to Latin America by President Bush.

The Senate on Thursday passed a five-year budget reduction bill by a vote of 52 to 47.

The legislation, which is slated to garner budget saving of $35 billion, contained approximately $3 billion in cuts to agricultural programs.

An amendment offered during the debate which sought to cap farm payments from $360,000 to $250,000, was defeated on a procedural motion by a vote of 53-46.

Meanwhile, the House is expected to bring their budget savings plan to a vote on Thursday. Due to stronger political pressure exerted by conservative Republicans, the House plan seeks a more ambitious overall budget savings of $53.9 billion, including a $3.7 billion reduction in agriculture spending.

In addition to differences over spending levels on the food stamp program, the Senate bill contains a provision to extend the Milk Income Contract Loss program while the House measure does not.

In international developments, late last week President Bush traveled to Argentina to participate in the Summit of the Americas and to meet with the President of Argentina.

President Bush set out to promote the Free Trade Area of the America’s (FTAA) Trade Agreement, which according to Saturday’s Los Angeles Times, “would create a unified trade bloc from Alaska to the southern tip of Argentina and Chile.”

However the issue of U.S. agricultural subsidies put a frosty chill on the talks.

On Sunday, the Los Angeles Times reported that, “Representatives of Argentina and Brazil, the continent’s major agricultural producers, insisted that they favored the concept of economic integration. But they said they feared that their products could not easily compete with heavily subsidized U.S. foodstuffs.”

And, according to Monday’s Wall Street Journal, repercussions could spread. “The failure of the Western Hemispheric summit could make it more difficult for the U.S. to gather support for the Doha Round, and could embolden other countries to make more demands in those talks.”

Keith Good writes The FarmPolicy.com News Summary, an Email newsletter containing a summary of news relating to U.S. farm policy which is published most weekdays. To sign up for this FREE publication, just send an Email to this address.

Farm Policy