The ZimmCast is coming to you this week from Reno, Nevada and the Cattle Industry Summer Conference. For your listening pleasure I interviewed the Chairman of the Beef Board, Jay O’Brien. Jay is a cattle producer from Texas.
I asked Jay to explain what the Beef Board hopes to accomplish at this meeting. He says the budget is one of the main jobs they get done. Looking ahead to the new year he says that reaching young people with a message about beef is a priority since research has shown that their awareness level isn’t as high as adults.
Listen here:
ZimmCast 75 (14 min MP3)
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Here’s a lot of what you see around town here in Reno. I came in a day early for the Cattle Industry Summer Conference because of flight availability and cost. So, it’s been nice to relax a little.
The
Our Agriculture Deputy Secretary Chuck Conner announced one importer alternate to serve on the
If you’re involved in agricultural public relations are you involved in ARC? If not, why not? If not, then maybe you should learn more about the
A “Country Swing” evening event with Joni Harms is just one of the activities on the agenda for the
I’ve not been too fond of vanity license tags, especially since they cost more and then everyone knows where you’ve been. However, this is different and something that I think is a neat way to raise money for a good cause. I’m sure there are other states and groups where this kind of thing is available.
Here’s a competition that I would love to be a judge for. It’s the 15th annual