It’s Legal Now

Chuck Zimmerman

Templeton RyeI wonder if any of this will be consumed in Kansas City this week. I’m sure if there’s someone attending the NAMA or NAFB meetings from The Meyocks Group it might happen.

Templeton Rye, a new rye whiskey company with history dating back to Prohibition and Al Capone, has retained The Meyocks Group to support product launch efforts. Scott Bush, president of Templeton Rye, says, “We have one chance to introduce Templeton Rye — legally — to the world. The Meyocks Group has extraordinary ideas and passion to help make sure we do it right.”

Templeton Rye has a storied history. When Prohibition outlawed the manufacture and sale of alcoholic beverages in 1920, many enterprising residents of the small town of Templeton, Iowa, chose to become outlaws — producing a high caliber and much sought-after whiskey. Templeton Rye became Al Capone’s whiskey of choice, quickly finding its way to the center of his bootlegging empire. With its introduction later this year, Templeton Rye will soon be available legally for the first time in its arresting history.

Agencies

Chris Jones at Bader Rutter

Chuck Zimmerman

Chris JonesHere’s the latest news from Bader Rutter.

Chris Jones has joined Bader Rutter & Associates as an assistant account executive in the agency’s account services group. Prior to joining Bader Rutter, Jones was a media and direct marketing specialist for Brady Marketing Group. Originally from Schofield, Wis., Jones graduated from the University of Wisconsin – Green Bay with a bachelor’s degree in business administration and psychology.

Chris, I think that degree in psychology will come in handy in this business!

Agencies

AgNewsWire.AgWired.com Makeover

Chuck Zimmerman

AgNewsWire.AgWired.comMany of you are familiar with the ZimmComm, AgNewsWire.AgWired.com service. Well AgNewsWire.AgWired.com.com just got a new look.

Our online news release distribution service is doing very well. We send your news release to all farm broadcasters as well as farm publication and website editors. It’s a comprehensive service that has been delivering releases for several years now.

We’re really glad to unveil the new look of AgNewsWire.AgWired.com this week as so many of our friends and clients gather in Kansas City.

The best way to deliver your news releases to the farm journalist community is with AgNewsWire.AgWired.com. Hey, we are them. Who better to know how journalists want to receive news releases?

One of the best things about our service is our ability to add in useful multimedia content like audio, images and even video to your news releases. Wouldn’t you like to have award winning farm journalists working on your public relations efforts?

Hey, did I just use journalists and public relations in the same sentence?

Contact me with questions or to handle your news release project.

Public Relations

Traditional and New Media in Indiana

Chuck Zimmerman

ZimmCast93 - Hoosier Ag TodayI’m not back to regular office hours yet. Give me another day or so. But I do have internet access so you do get a ZimmCast this week.

In this week’s program you’ll hear from Gary Truitt, Hoosier Ag Today. Gary just got started with his new venture recently and he’s got a website, radio network and has started podcasting.

I interviewed Gary at his office in Indianapolis on a recent trip and learned more about what he’s doing and what he thinks the future holds.

Download this week’s program: Listen To ZimmCastZimmCast 93 (8 min MP3)

Or listen to this week’s ZimmCast right now:

zimmcast93-11-13-06.mp3

The ZimmCast is the official weekly podcast of AgWired which you can subscribe to using the link in our sidebar. You can also subscribe in iTunes.

Audio, Media, ZimmCast

Got Deer?

Chuck Zimmerman

Hunting 2006My nephew came up with the title for this post.

We’re at our hunting camp and will be here for a few more days until it’s time to head to Kansas City.

For those who are wondering I think this picture speaks for itself.

It’s been a great opening day out here and the weather has been beautiful.

Uncategorized

Get The AgriEdge

Chuck Zimmerman

Agri/EdgeThe online world continues to grow. This time it’s Syngenta with another website. This one’s for their AgriEdge program.

Growers and retailers can use a new national web site, www.AgriEdge.com, to learn more about maximizing yields and minimizing risk with the AgriEdge™ Corn and AgriEdge Soybean programs from Syngenta. Customized by state, the national site details the broad range of crop production technologies and services and industry-leading risk management assurances that characterize the AgriEdge programs.

“The AgriEdge web site puts all the resources of the program at retailers’ and growers’ fingertips,” said Rex Wichert, Agribusiness Marketing Manager at Syngenta. “With a simple mouse-click, growers can see how participating in the AgriEdge programs can help them optimize yields, manage risk and integrate flexible agronomic solutions that best fit their particular farming challenges.”

Agribusiness, Internet

Time To Relax

Chuck Zimmerman

Deer Hunting TimeI am getting ready to head to the woods as I warned you about last week. This means very light posting until next Wednesday. Almost a whole week! Whoo hoo.

If you want to learn more about what I’ll be doing please feel free to visit the Missouri Department of Conservation website.

I’ll have my camera and I hope I’ll have something to share with you over the next several days.

Looking ahead to next week, I’ll be posting from the NAMA Agribusiness Forum and the NAFB convention in Kansas City. So until soon . . .

Uncategorized

Virtual Growth at Osborn & Barr

Chuck Zimmerman

Osborn & BarrIt looks like Osborn & Barr is doing more online work for its clients. At least I hope so if they’re adding so many people to the staff! I wonder if any of them are blogging. If so, let me know.

This year brought significant changes to the marketing services Osborn & Barr is able to offer to its clients. The newly created Digital Marketing group provides O&B clients with interactive capabilities that enhance client brand strategy beyond traditional marketing communications. The employees within the Digital Marketing team bring expertise from various areas of Web development and online communications.

Susan WilliamsSusan Williams joins Osborn & Barr with an extensive background in managing product development in the media, manufacturing and energy industries. Her expertise serves clients such as John Deere, United Soybean Board and Monsanto. As digital marketing supervisor, Susan’s responsibilities include overseeing the development of digital marketing, Web and e-mail marketing projects, supervising the digital marketing design and development team and participating in new business opportunities. Most recently, Susan worked as global project manager for Reuters America, where she was responsible for the developing the Web presence of the international multimedia news agency. Susan graduated cum laude from the University of Missouri with a bachelor of journalism degree.

Allison GarrigaIn her role as online media and optimization manager, Allison Garriga is responsible for managing the search engine marketing program, which includes implementing both organic and paid search campaigns. She brings extensive professional knowledge from her work as account manager for Avenue A/Razorfish, where she managed numerous paid search accounts and the affiliate marketing program. Allison is a graduate of Drake University where she majored in advertising and minored in Spanish. Read More

Agencies