If you’re wondering where Steve Engle is then wonder no more.
Steve Engle is joining Pure Marketing and Media as Creative Director and as President of Pure Ag, the agency’s new agribusiness division.
During his 28-year agency career, Engle has worked on many major accounts in a variety of industries, including Monsanto, Syngenta, Bayer, DuPont, John Deere, Pioneer, DeKalb, Bank of America, Pacific Bell, Blue Cross & Blue Shield of Kansas City, Blue Cross & Blue Shield of Iowa, Boone County National Bank, Capital Region Medical Center, and others. In addition to winning numerous national and international creative awards, Engle was honored in 2006 with the prestigious Professional Development Award of Excellence in Marketing Communications by the National Agri-Marketing Association.
Theodor Friedrich with the Crop and Grassland Service of the FAO, along with Nathan Rudgers, with 25×25 Carbon Work Group, shared the podium to discuss the ability of farmers to capture and store atmospheric carbon in their soils as a way to reduce carbon emissions. This practice to be both a boon to the air and the soil as this could provide a new financial stream for farmers.
As I mentioned in the first part of my post, I had the opportunity
After watching some participants of the Richard Petty Driving School (a program where people can pay to learn how to drive a one of the race cars that compete in the Nascar Sprint Cup Series) with much jealousy, we headed to 
One of the coolest parts of the IFAJ/AMS Big Ol’ Western Welcome Party was pretty hot – branding boards with personal brands. Dozens of ag media types, both American and international, took the branding iron in hand and left their marks.
Our buddy Harlen Persinger – photographer extraordinaire – really got into it and designed a nice brand for himself. Check out the photo album for lots more photos.
Also featured at the ranch is a playground featuring the largest treehouse in the country. For the first time ever, both children and adults have been able to experience the pleasure of sliding down a topsy-turvy slide.
The International Federation of Ag Journalists kicked off the 2009 Congress events with an all American rodeo and some sweet southern cooking at 
Inside the stadium you were greeted with the overwhelming aroma of livestock, all part of the experience, I guess. This was my first rodeo, as well as a first for most of the visitors to the conference and boy, was it a show! There was music, bull riding, calf roping, funny rodeo clowns, plenty to entertain us all. It was definitely a sight to see with something for everyone. 
The rain started at Burgundy Beef but were well informed on the all grass feeding of their cows and the complexity of the beef industry. We also sampled some of their meats and cheeses and had to brave the monsoon to make it back to our bus. The last stop on the tour was Beakley Farms, which is a family owned business that features cotton, wheat and sunflowers. We were unfortunately held on the bus for the majority of the time there but got off just long enough to peek at some of the equipment stored in the shed.
It was the Flinchbaugh-Stenholm show Sunday morning at the first combined session for the IFAJ Congress and the Ag Media Summit. A full house was entertained by the musings and mutterings of “The Great Debate” between former Texas congressman Charlie Stenholm and retired K-State ag economist Barry Flichbaugh.
The crowd had lots of questions for the two after their debate over ag and international trade policy, as did several reporters after the fact. It was interesting to hear the international journalists ask questions about climate change policy and animal rights activism. Our own Joanna Schroeder and Kansas Ag Network reporter Greg Akagi also interviewed them both.