Livestock Publications Council Boot Camp

Chuck Zimmerman

Livestock Publications Council Boot CampIt’s time for another Livestock Publications Council Boot Camp. This is for designer, writers and photographers. It happens the day before opening day of deer season in Missouri just in case you wanted to know that.

Speakers and topics will include:

Adobe InDesign & Adobe Illustrator – Presented by Shari Holloway and Amber Martin, EDJE Technologies

Writing Better Headlines & Cutlines and What’s New in AP Style – Speakers from the Courier Journal – Andy Alderette, Editing Manager, Jim Kirchner, News Operations Manager

Videography & Photography – with Crystal Young American Angus Assn. Director of Public Relations, Creative Media Coordinator

November 13, 2009 – 8 am to 4:30 pm

Workshop will be held at the Courtyard by Marriott by the airport and Expo Center, 819 Phillips Lane, Louisville, KY 40209
800-321-2211 or 502-368-5678 – Room rate: $109

LPC

Social Potatoes

Chuck Zimmerman

Baking a potato is not a difficult thing to do unless you’ve never done it before and have no idea how. There’s help for consumers now from the U.S. Potato Board.

Potato classics go convenient and digital. The United States Potato Board (USPB) recently launched a campaign to help remove the time-barrier between busy moms and potatoes. It revolves around a new collection of Quick & Healthy Potato Recipes, and the news is reaching consumers reading traditional food pages and socially surfing the web.

The six most popular online searches for potato recipes—baked, mashed, fries, soups, salads and casseroles—were updated to be “Quick & Healthy” and enhanced with several flavor variations, for a total of 24 new potato recipes to please every palate. Additionally, six, one-minute educational videos were created. This package was introduced on September 18 through a multi- media on-line news release, so in addition to an article touting the quick-and-healthy benefits of meals with potatoes, there are links to recipe pages on www.potatogoodness.com, photos to download, and links to the videos on the Potato Goodness YouTube channel: www.youtube.com/user/PotatoGoodness.

Here’s how to bake a potato:


Mom’s Dinner Helper Blog
Facebook

Ag Groups, Potato, Social Networking

Dairy Farmer Leading Social Networking Charge

Chuck Zimmerman

As more and more farmers embrace new and social media mechanisms it’s only natural that they will see them as channels to connect with and educate the consuming public. I think dairy farmers lead the way.

Take Will Gilmer, Gilmer Dairy Farm, for example. He’s just started a new video series on YouTube called MooTube Minute. Additionally, he has created a video to demonstrate the eco-friendly way dairy farmers conduct manure management.

Find him on:

The Dairyman’s Blog
Twitter
Facebook
YouTube

Dairy, Social Networking

Wheat Leaders Traveling

Chuck Zimmerman

Wheat LeadersSteve Mercer, U.S. Wheat Associates, Inc., says, “We’re posting photos from the Wheat Leaders Team now traveling in Colombia, Peru, and Mexico on our Flickr site.” He’s right.

Here’s one of them captioned:

Wheat Leaders at Pastas Doria, Bogata, Colombia, with Supply Chain Manager Guillermo Botero.

Great use of Flickr to “photo-blog” a trip. Find all the photos in their event set.

Ag Groups, Wheat

Immersion In New Media

Chuck Zimmerman

150pxThe BlogWorld & New Media Expo is next week folks. Have you registered? I’m serious.

If you work in ag media, agency, company marcomm then you should really consider being there. This is your professional improvement opportunity to be immersed in new and social media for 3 days. That’s where you’ll find ZimmComm.

If for some reason you can’t make it then I will be writing about what I see and hear on ZimmComm.biz and here too. So I can be your new media eyes and ears.

Now if you really want to create some online branding for your company while learning more about today’s communications tools and mechanisms then I will be happy to have you “sponsor” my coverage. Just let Cindy or me know and I’m sure we can work out a deal!

Uncategorized

Wrapping Up The Global Dairy 500 Conference

Chuck Zimmerman

Dr. Pearse LyonsWrapping up the Global Dairy 500 Conference was Dr. Pearse Lyons, Alltech President. Dr. Lyons summarized many of the presentations with a series of take home messages. The focus was on the future of dairy farming, the integration of a brand, methane production, cow comfort, tourist attractions, education, milk marketing with nutrition also being a key topic. Additionally, a strong message that came out of the presentations was to “record the data” and that body conditioning is critical. As Dr. Lyons said, “Talk to the cow and the cow will talk to you.”

During his closing remarks Dr. Lyons introduced the Agri Aware program that Alltech has sponsored. The educational program for school children of all ages now has it’s first video module featuring “A Day in the Life of a Dairy Farmer.” We watched the video and then Dr. Lyons called on participants to go back home, take the program and have it translated into their languages.

You can listen to Dr. Lyons remarks below. And don’t forget to check out my photo album from the event. If you didn’t attend you can see what you missed!

2009 Global Dairy 500 Conference Photo Album

AgWired coverage of the Global Dairy 500 Conference is sponsored by Alltech.

Alltech, Audio, Dairy

Zimfo Bytes

Melissa Sandfort

    Zimfo Bytes

  • Syngenta was ranked among the Top 20 Biotechnology and Pharmaceutical Employers according to survey results published in a special feature of today’s edition of Science magazine.
  • MGEX (“the Exchange”) announced strong September 2009 growth in its Hard Red Spring Wheat (HRSW) futures and options volume and open interest numbers.
  • The National Sorghum Producers announced that Gerald Simonsen will assume leadership of the NSP Board of Directors to serve as chairman for the coming year.
  • National Association of Wheat Growers CEO Daren Coppock announced his resignation. He will become president and CEO of the Agricultural Retailers Association as of Jan. 1, 2010.
    Zimfo Bytes

    Dairy Farmers Visit Kentucky Horse Park

    Chuck Zimmerman

    Participants in the Global Dairy 500 Conference were treated to a horse show and dinner at the Kentucky Horse Park. Our visit included seeing multiple horse breeds and riders dressed in traditional costume. I spoke with one of the riders mounted on an Arabian horse named D’artagnan. He’s 11 years old and on loan to the Park by his owner. You can listen to my interview below.

    I also shot a video clip which includes an interview with the other horses and riders.

    Besides hanging around with us and getting in lots of photos we also had a ring show that included a set of miniature horses pulling a wagon. I thought you’d enjoy seeing them.

    2009 Global Dairy 500 Conference Photo Album

    AgWired coverage of the Global Dairy 500 Conference is sponsored by Alltech.

    Alltech, Audio, Horses, Video

    Grains Council Seeking Harvest Photos

    Cindy Zimmerman

    The U.S. Grains Council (USGC) wants to see the fruits of your harvest.

    fps 09 harvestUSGC is encouraging all farmers to carry a camera in the combine this year to snap some photos of the harvesting of food, feed and fuel for the United States and abroad. Each photo will be entered for a free Council meeting registration for our 7th International Marketing Conference and 50th Annual Membership Meeting in Puerto Vallarta, Mexico, Feb. 13-17, 2010. Enter more than one photo to increase your chances of winning!

    Photo entries are open to anyone. The Council will assume the rights of submitted entries for use in publications and online. Entries must be JPEG files. Submit your entries via e-mail to thegrainboard@grains.org by Nov. 1. You may also mail entries in a CD or jump drive to 1400 K St. N.W., Suite 1200, Washington, DC 20005.

    While you are at it, feel free to email your photos to us here at Agwired as well. Your reward will be to see your photos with credit published on one or more of ZimmComm’s many ag-related websites. Almost as good as a free registration for a conference in Mexico!

    Farming, Photography, USGC