Designing a New Look For Dairy Today

Chuck Zimmerman

There’s a reason we were taught in college journalism classes to “never work with animals or small children.” In this video from the Pentagram website you’ll see what I’m talking about. I’ve watched this done now quite a few times at livestock shows. I don’t envy DJ the challenge of working with a prima donna who’s only interested in the …

Dairy, Publication, Video

Cotton Picking Precision From John Deere

Chuck Zimmerman

One of the exhibitors here at the Beltwide Cotton Conferences is John Deere for whom we manage their Precision Pays website. So it was a great opportunity to find out about what they’ve got new for cotton producers. I spoke with Jamie Flood, Product Marketing Manager, just as the trade show was kicking off. Of course John Deere has their …

Agribusiness, Audio, BASF, Beltwide Cotton, Cotton, Equipment, John Deere, Video

BASF Beltwide Booth

Chuck Zimmerman

It seems like Headline has made headlines for BASF and that’s brought in a lot of growers to their booth here at the Beltwide trade show. This isn’t all of the crew here but most of them right before the show got started today. I did a couple interviews in their booth including the following one with Tom McKemie, BASF …

Audio, BASF, Beltwide Cotton, Cotton, Video

Beltwide Trade Show

Chuck Zimmerman

The trade show got started here at noon today at the Beltwide. To see what’s it’s like feel free to watch the video. It’s a walk through right as things were getting started. This afternoon there have been a couple of press conferences. The pace here seems kind of slow and relaxed compared to many of the meetings I attend. …

BASF, Beltwide Cotton, Cotton, Video

USDA MyPyramid Podcast – Almost

Chuck Zimmerman

USDA is almost podcasting on its MyPyramid website. I say almost because of this line on their podcast page: “Check back every month for a new video podcast.” Oops. That completely misses the point of podcasting which is about me watching when/where I want and being able to subscribe so I don’t have to go back to a certain web …

Podcasts, USDA, Video

Merry Christmas Trees

Chuck Zimmerman

Merry Christmas Trees from the National Christmas Tree Association. This week’s program is about NCTA and I want to thank them for having audio available on their website. Here’s a good example of why we encourage multi media content on your site. In the program you’ll hear from NCTA President, Beth Walterscheidt, Evergreen Farms Christmas Trees, Elgin, TX. She’s going …

Ag Groups, Audio, Video, ZimmCast

Get Ready For IFAJ Congress 2008

Chuck Zimmerman

Let’s see an even bigger group of United States agricultural journalists and communicators at the 2008 Congress of the International Federation of Agricultural Journalists. Next year it’s in Austria/Slovenia and the program looks like it will be great. Here’s the welcome message from the Congress President: I would like to invite you to the 52nd IFAJ Congress “From the mountains …

IFAJ, Video

Brussels Song

Chuck Zimmerman

Never let your guard down in Brussels or someone will capture it on video. Such was the case for my partner and wife Cindy and BASF’s Pat Morrow. I think it could become a YouTube hit. Thanks to Don Green, Farm Journal for making sure we got to see this.

BASF, Video

Negotiating Skills Moe Russell Style

Chuck Zimmerman

Here’s the latest episode of “Managerial Insight with Moe Russell.” It’s part of the Business Skills Series from Asgrow which you’ll find on Farm Industry News. Agriculture presentation provided by YourFarm.com. You may need to install or update the Adobe Flash Player plugin to view this content. This is part one of a two parter on this subject. Look for …

Agribusiness, Publication, Video

Kellogg Institute Expands

Chuck Zimmerman

This is the kind of stuff you need in a news release today. Give me some pictures and some embeddable video too. This clip starts with b-roll-like footage of the facility, followed by some sound. I’m happy to see that they not only sent it out in a multi-media news release but they’ve made it available on their own website …

Agribusiness, Food, Video