John Deere Unlocks Augmented Reality

Chuck Zimmerman

Want an early preview of the John Deere 7R Tractor? Then visit the John Deere Unlock website. As part of its launch of new large agricultural equipment for 2011, John Deere has created an innovative, interactive new website – johndeere.com/unlock – to give growers an early preview of the new John Deere 7R Tractor, combines and other new equipment for …

John Deere, Tractor

John Deere Active Command Steering

Chuck Zimmerman

Active Command Steering was one of the new things getting a lot of attention at the National Farm Machinery Show. These young guys were working on one of the simulators that were set up so attendees could get a real sense of how it works. I spoke with Matt Arnold, Senior Marketing Representative, about the new product. He says it’s …

Agribusiness, Audio, John Deere, National Farm Machinery Show, Tractor

New Holland PowerStar Utility Tractors

Chuck Zimmerman

I didn’t get to go to the World Ag Expo to see these tractors unveiled but they were on display at the National Farm Machinery Show. They are the New Holland PowerStar Series Utility Tractors. To learn about them I spoke with Brad Moore, North American Mid-Range Tractor Segment Leader. Brad says customers really designed these tractors by giving feedback …

Audio, Equipment, National Farm Machinery Show, New Holland, Tractor

New Holland Explains Tier 4

Chuck Zimmerman

According to Sean Dorosz, New Holland, farmers are becoming increasingly aware of new Tier 4 standards. He told me that they are asking questions based on familiarity with the subject. During the National Farm Machinery Show New Holland had a special location just to conduct Tier 4 tractor clinics and answer questions. Sean is conducting a session with some of …

Audio, National Farm Machinery Show, New Holland, Tractor

Championship Tractor Pull

Chuck Zimmerman

It’s “like candy for pullers.” That’s the Championship Tractor Pull taking place after the National Farm Machinery Show closes for the day. I had to spend a little time seeing the big indoor show and have some photos uploaded for you. This invitation-only event stars the nation’s best drivers and their ground-pounding machines – Pro Stocks, Super Stocks, Modified, and …

National Farm Machinery Show, Tractor, Video

John Deere Shows What’s New At AG CONNECT Expo

Chuck Zimmerman

This afternoon John Deere held an AG CONNECT Expo media tour of their exhibit while providing an overview of their latest product offerings. I spoke with John Deere’s Tim Merrett who says the show is a great place to display new products like their new Interim Tier 4 tractors that are just rolling off the production line this month. These …

Audio, Equipment, John Deere, Tractor

New Holland Commitment To Tier IV

Chuck Zimmerman

I have participated in a seminar on the new Tier IV engine requirements which go into effect this coming January and found myself very lost. I’m not that kind of engineer. To help understand it better I spoke with New Holland’s Sean Dorosz at the Farm Progress Show. Pictured is a New Holland T9 Series Tractor that will support the …

Agribusiness, Audio, Equipment, Farm Progress Show, New Holland, Tractor