Novus Goes Whole Hog for WPX

Cindy Zimmerman

As has become the tradition at World Pork Expo, Novus International once again offered a whole, tender, juicy roasted hog for expo goers during the Thursday afternoon street party. This year the Novus theme was “More Than A Mineral Happy Hour” in honor of Mintrex, the next-generation trace mineral that has its own official ingredient definition by the Association of …

Novus International, Pork, Swine, World Pork Expo

National Pork Board Provides PEDV Research Funds

Cindy Zimmerman

Porcine Epidemic Diarrhea Virus (PEDV) was a big topic of discussion at the World Pork Expo this past week and the National Pork Board announced the investment of $450,000 in Checkoff funds to help speed research into finding answers to this new disease threat facing the domestic pork industry. This amount, coupled with funds just approved by the Iowa Pork …

Audio, Pork, Swine, World Pork Expo

GIPSA: Farm Bill, Price Concerns Key Issues

Joanna Schroeder

Larry Mitchell, USDA Grain Inspection, Packers and Stockyards Act (GIPSA) administer, along with Deputy Administrator Susan Keith, spent the day at the 25th anniversary of the World Pork Expo. While attending the event, the two took some time for an answer and question session to give the pork industry and update on close term challenges and opportunities. The biggest challenge …

Audio, Boehringer Ingelheim, GIPSA, Novus International, Pork, Swine, World Pork Expo

Pork Industry Economic Update at World Pork Expo

Joanna Schroeder

The economist to the pork industry Steve Meyer, with Paragon Economics, gave attendees at the 25 anniversary of the World Pork Expo in Des Moines, Iowa an economic update. During a question and answer session Meyer noted that the industry finally has prices back to profitable for the short run, the first time in nearly two years. However, he doesn’t …

Audio, Boehringer Ingelheim, Novus International, NPPC, Pork, World Pork Expo

NPPC Science & Technology Updates at WPX

Joanna Schroeder

This morning, Bill Luckey, pork producer from Columbus, Nebraska and National Pork Producers Council (NPPC) director gave an update during the second day of 2013 World Pork Expo on science and technology updates including antibiotics and animal welfare. In terms of antibiotics, Luckey said NPPC has been actively involved in the Animal Drug User Act. It has moved all the …

Audio, NPPC, Pork, Swine, World Pork Expo

Summer Pork Campaign

Cindy Zimmerman

At World Pork Expo this week, National Pork Board officials unveiled a new summer campaign for consumers to encourage them to save with pork cuts, grill them like steak, and learn some new names for pork cuts. “The current consumer campaign, Pork. Be inspired®, is moving product at the retail meat case and in restaurants,” says Chris Novak, National Pork …

Audio, Pork, World Pork Expo

And This Little Piggy Went to World Pork Expo

Joanna Schroeder

Remember the nursery rhyme “This little pig went to market. This little pig went home….”? Well, this little pig went to World Pork Expo and had a great time. The coolest and most creative “piggies” at the 25th anniversary of World Pork Expo were found on Trudy’s nails in the Boehringer Ingelheim tent. Her nails support the pork industry in …

Boehringer Ingelheim, Pork, World Pork Expo

BIVI Shows What Easy Looks Like

Cindy Zimmerman

Everywhere you look at World Pork Expo you see blue pig snouts touting Boehringer Ingelheim Vetmedica’s (BIVI) new “Easy” campaign telling hog producers just how simple it can be to protect their herds against countless problems. “For oral vaccines there’s no needles, all they have to do is drink,” says BIVI brand manager Mike Steilen, adding that it also saves …

Animal Health, Audio, Boehringer Ingelheim, Pork, Swine, World Pork Expo

USDA’s Alonzo Updates WPX on Key Issues

Joanna Schroeder

Anne Alonzo is attending her first World Pork Expo since taking the helm as the USDA Agricultural Marketing Service (AMS) Administrator just over a month ago. During her comments this morning, she said that the USDA is very supportive of the efforts of the pork industry and will continue to work with them on key issues. There were several items …

Audio, Boehringer Ingelheim, Novus International, Pork, USDA, World Pork Expo