O.H. Kruse Grain & Milling is a family business and Ashli Cole, Marketing/Customer Care Mgr., says that they consider all of their customers part of the Kruse family. I spoke with her at the start of today’s Grand Opportunities event to get a preview of what attendees will find. During the day we have the Buying Show which is located …
Customer Appreciation with O.H. Kruse
Hello and welcome to the 2013 O.H. Kruse Grain & Milling Customer Appreciation Day. There are some “Grand Opportunities” awaiting the attendees today and I’m going to let you know about them throughout the day. This is my second trip to Tulare, CA with O.H. Kruse. We’re located in the International Agri-Center once again. The O.H. Kruse story is a …
Customer Satisfaction with O.H. Kruse
It’s one thing to think you’ve had a successful event. It’s another to hear from your customers that it was a successful event. At the end of last week’s first ever O.H. Kruse Grain & Milling dealer appreciation day I asked a couple of the attendees what they thought. You can listen to Manuel and Tim, Royal Oaks Feed, who …
Being Relevant to Your Customers
Is your company still relevant to your customers? Well I hope so. But if you want to delve in to this Ross Shafer can help. Ross was the keynote speaker at the O.H. Kruse Grain & Milling dealer appreciation day. I first met Ross during this year’s Agri-Marketing Conference. He’s a very informative and entertaining speaker. He says the customer …
Some O.H. Kruse Memories
When you’ve got a company that is three generations old you can bet there are lots of memories. I captured some of those memories of O.H. Kruse Grain & Milling by talking with Richard Kruse, Kruse Feed & Supply. Richard is pictured on the left with his nephew, Kevin Kruse. Richard started out working in his father’s business and it …
What Advertising Works for Ag Retailers
Want to have a successful ag retail advertising campaign? Let David Stanley, ConvergeMark, give you some ideas. David was one of the presenters at the O.H. Kruse Grain & Milling dealer appreciation day. David says “You have to realize you can’t be all things to all people. Really figure out who you can serve best and then find out, What …
Marketing Ag Retail Online
If you’re in the retail ag business how do you stand out from the crowd, especially when we’re talking about online. Yep. The internet. That question is one that Terrell Miller, Cattlesoft, Inc. founder, provided answers for during the O.H. Kruse Grain & Milling dealer appreciation day. Terrell conducted two presentations during the day on this subject. The big message …
The Namaste Farms Celebrity Shepherdess
Ever met a celebrity shepherdess? I have. She’s Natalie Redding, Namaste Farms. We met at the O.H. Kruse Grain & Milling dealer appreciation day. Here’s Natalie (center) with friends during the Buying Show at the event last week. We talked about what she does and I think you’ll find it very interesting and entertaining. Natalie not only shepherds an “ever …
O.H. Kruse is a Family Business
When O.H. Kruse Grain & Milling decided to hold a dealer appreciation day they viewed it as an investment in their dealers and their brand name according to Kevin Kruse, President/CEO. He says it is an opportunity to re-present their brand. Kevin spoke to attendees during the evening dinner. I spoke with Kevin before dinner and asked him what message …
O.H. Kruse is Support System for Dealers
Here’s the happy winner of a new iPad courtesy of O.H. Kruse Grain & Milling. He is just one of the door prize winners at the company dealer appreciation day. In fact, there were a lot of winners. If you signed up for the event text messages we were being updated on winners throughout the day. This prize was awarded …