New Holland published a video today that previews its 2014 marketing campaign which will be featuring customer stories and utilizing television, radio, print, online videos and social media. The campaign kicks off in January, 2014. We are proud to share an exclusive sneak preview of our 2014 marketing campaign featuring the individuals who work smarter than the average person: our …
New Holland Perfect Combine Initiative
For New Holland the Perfect Combine is an initiative celebrating the production of the 50,000th TC New Holland. It happened in the Plock Poland plant in October. To celebrate the milestone the company is taking a look back through the history of the combine model with the use of a Facebook App. When users access this app, they will be …
Annual Deer Hunt
Oh what a beautiful morning at the Crystal Pig Hunt Club or the CPHC. Howdy from the 2013 Rustler Hunt. Yep, there’s a hashtag for that – #RustlerHunt. We’ve got a beautiful work day started here at the CPHC and of course I’ve got photos. here’s where you can find them. Crystal Pig Hunt Club Rustler Hunt Photo Album They …
New Holland Welcomes Marketing Comm Manager
New Holland Agriculture and Construction has announced that Dawn Pelon is their new Marketing Communications Manager effective immediately. She will be responsible for overall brand, product segment and channel marketing communications as well as management of creative agencies and vendors in North America. “Dawn brings extensive experience to our business from management-level roles in marketing, customer service and communications for …
New Holland Helping Farmers and Ethanol
Farmers who provide corn for ethanol plants can get special discounts on New Holland equipment and help the ethanol industry at the same time. New Holland district sales manager Bob Kacher says their American Ethanol Producers Club is an initiative they developed two years ago with Growth Energy to help both growers and the ethanol industry. “It offers the opportunity …
Ethanol’s Positive Impact on Rural Economy
Nearly 200 area farmers attended a New Holland American Ethanol Producers Club event Wednesday at Absolute Energy, an ethanol biorefinery located near Lyle, Minnesota. The event, which was the 12th held at ethanol plants around the country this year, was designed to introduce producers who provide corn for the plant to the partnership between New Holland, Growth Energy and American …
New Holland Powering American Ethanol
New Holland is proud to be powering American Ethanol as the premier equipment partner for Growth Energy and its member ethanol plants. “We’re pushing forward with a positive message about ethanol and working together with not just the plants but also the producers,” said Luke Johnson, Growth Initiatives sales manager with New Holland, at the kickoff of a New Holland …
Farm Bill Comments from Growth Energy Economist
The farm bill is important for agriculture and renewable energy and I had the opportunity to chat with a veteran farm policy expert who now serves as Vice President and Chief Economist for Growth Energy. Jim Miller has served many roles in his career, from leadership positions with the National Farmers Union and National Association of Wheat Growers to Senior …
What Partnerships Mean to New Holland
New Holland has continued to develop their support for the ethanol industry. Their relationships with other leaders in agriculture and beyond has added growth and partnerships to their brand. Director of Growth Initiative Institutional & Speciality Sales, Ron Shaffer, shared that the New Holland brand is focused on growth and his job revolves around anything that will grow revenue for …