Cal Poly Wins NAMA Student Marketing Competition

Chuck Zimmerman

It was a loud and exciting time during the NAMA student awards at the Agri-Marketing Conference. There are just too many to keep track and list them all here. So I’ll just make note of the fact that the Cal Poly-San Luis Obispo chapter won the Student Marketing Competition. To get an idea of how they felt about it check …

NAMA

Best of NAMA

Chuck Zimmerman

The 2011 Best of NAMA Awards were awarded during the Agri-Marketing Conference. You can find a full listing by AgriMarketing Magazine. Winning Best of Show were: Advertising: Winfield Solutions; agency: Colle+McVoy (pictured at the top) The Best of session was standing room only. Public Relations: RISE (Responsible Industry for a Sound Environment); agency: Fleishman-Hillard I want to thank Denny Eilers, …

NAMA

Reierson Honored as NAMA Marketer of the Year

Chuck Zimmerman

The 2011 NAMA Marketer of the Year was awarded to Roger Reierson, AdFarm. Roger was very surprised to receive the award and says it does not mean it’s “the end.” There’s lots more to come from this man. I spoke with Roger afterward. He says he feels humbled and honored. He’s says the ag industry is a big family and …

Agencies, Audio, NAMA

Agribusiness Leader Provides Plenty to Think About

Cindy Zimmerman

Elanco President Jeff Simmons wants people in agriculture to speak up and make it personal when it comes to safe, abundant, affordable food. The NAMA Agribusiness Leader of the Year says it all boils down to those four words. “I do think that we need to get our of our bubbles, get off of our farms and speak up because …

Audio, NAMA

NAMA President Thrilled With State of Industry

Cindy Zimmerman

The president of the National Agri-Marketing Association (NAMA) is thrilled with this year’s conference attendance and the current state of the organization. “It’s always good to be the queen when things are good,” said Vicki Henrickson of BCS Communications. “We have 1700 members this year, we haven’t had that many since the year 2000. We’ve got 1200 registrations for conference …

Agencies, Audio, NAMA

Become An 800-Pound Gorilla

Chuck Zimmerman

The first educational session at this year’s Agri-Marketing Conference focused on “Becoming and 800-pound Gorilla: How To Dominate Your Market.” Our presenter was Bill Guertin, Chief Enthusiasm Officer, The 800-Pound Gorilla. Well I guess he should know how to do it then! I talked with Bill before his presentation. He says that the 800-pound gorilla is “the dominate player in …

Audio, NAMA

Making Agri-Marketing Google Juice

Chuck Zimmerman

It has been a great opening day to the 2011 Agri-Marketing Conference. ZimmComm has continued to make Google Juice and actually shared a little with our fans and clients in the Connection Point trade show. So cheers from Kansas City, MO. Cindy and I will be collecting stories and interviews throughout the meeting and probably won’t get them all posted …

NAMA

Judging NAMA Student Marketing Competition

Chuck Zimmerman

What would a NAMA Student Marketing Competition be without judges? Here are some judges hard at it this morning during the preliminary presentations. I spoke to one of them, Kelly Loganbill (center). She’s just another example of NAMA member volunteer in action. Kelly says these students represent “the fantastic future of agriculture.” She got involved to give back to the …

Audio, Education, NAMA

Hall Monitor Maven

Chuck Zimmerman

It takes a lot of volunteers work to put on an Agri-Marketing Conference and a student marketing competition. Nancy Barcus, Agriculture Future of America, Director of Leader Development Programs is one. She’s the hall monitor during the early round of student presentations. She has to keep the hallway clear during presentations to prevent distractions. This is important stuff here! Nancy …

Audio, NAMA

Visiting With Vance

Chuck Zimmerman

What is the one thing you like best about NAMA and the Agri-Marketing Conference? For me it’s the opportunities for networking and fellowship with clients and friends. That’s what I got to do at the Vance Publishing reception at The Cashew last night. While there I met Tim Tobeck, VP/Publishing Director. Tim is relatively new to Vance so with my …

Audio, Media, NAMA