The regional awards in the Best of NAMA competition are being announced this month. The National Agri-Marketing Association chapters: Carolinas/Virginia, Midsouth, Florida and Southeastern had events. Out of the 214 entries submitted in this region, attendees at each event learned who would be eligible to compete in the National Best of NAMA Competition. Download a list of the winners and …
NAMA Turns Sixty
No, I was not at the founding meeting. But I’ve been involved with NAMA for a lot of years. Congratulations to the National Agri-Marketing Association for reaching the big 6-0! The National Agri-Marketing Association (NAMA) proudly marks 60 years of advancing the professional development of agri-marketers across the country this year. Since 1957, when a small group of ag marketers …
New Award Celebrates Next Gen of NAMA
Do you know someone with a bright future in the agricultural marketing industry? If so, it’s time to shine the spot light on them. To thrive in the future, the National Agri-Marketing Association (NAMA) community needs to develop and support the next generation of members. Nominate a young professional in your company for the Next Gen NAMA Award who has …
Re-energizing The @OfficialNAMA Brand
The National Agri-Marketing Association (NAMA) brand is getting re-energized thanks to a fresh look at the organization’s mission, especially why it exists and membership value. Sounds very logical for an organization of members involved in agricultural marketing! Here’s are NAMA’s key pillars: Focus on agriculture Agri-marketing education that increases skills Connections that advance careers Student involvement that secures the future …
Get Consumer Marketing Inspiration for Ag Marketing Success
One of the breakout sessions during the NAMA Fall Conference was a presentation by Stacie Marshall, Bayer CropScience. The session title was “Working Together to Help Growers: What Agriculture Can Learn From Consumer Marketing.” Stacie started out by dispelling some myths about farmers that she has heard, even from people involved in agricultural marketing. For example, some people still believe …
Professional Dev Awards at #NAMAFall16
The National Agri-Marketing Association honored the winners of the Professional Development Awards of Excellence today. I’ve recorded their comments upon receiving the awards. Let’s start with Marcy Tessmann. Marcy is the recipient Communicator of the Year Award. Listen to Marcy’s comments here: Next up is Bill Brozak, Colle + McVoy/Exponent. Bill received the Public Relations Professional Award. These awards are …
#NAMAFall16 Underway
Hello from the National Agri-Marketing Association Fall Conference in Raleigh, NC. Here’s the good looking executive committee during our welcome reception last night. We’re into the meat of the program today with our keynote session taking place now featuring Gerry O’Brion, “What Big Brands Know: Navigating Change. Breakout sessions occur after that before our evening reception. I’m collecting photos from …
It’s #NAMAFall16 Week
It’s time for the 2016 National Agri-Marketing Association Fall Conference. Yours truly is headed that way today. Want to know who is going to be there? Check here. This year our keynote sessions will contribute to your career success. From wanting to achieving, learn simple steps to accomplish your goals and accelerate your success. Change is inevitable; discover how to …
NAMA Professional Development Award Winners
NAMA announced the winners of the 2016 Professional Development Awards. Each year, NAMA recognizes industry leaders at the very top of their respective fields. These prestigious awards acknowledge excellence in the areas of marketing communications, public relations and sales. The 2016 Marketing Communications award recipient is Marcy Tessman, President and Partner at Charleston|Orwig. In her tenure with Charleston|Orwig, she has …
NAMA Offers Precision Content Webinar
The National Agri-Marketing Association (NAMA) is hosting a webinar on Thursday, May 19 at 2:00 p.m. Eastern. The seminar is entitled “Precision Content – Applying the Lessons of Modern Farming to Optimize Communications Efforts” will help communication professional navigate the process of creating content just as growers move through the growing cycle. Speakers Keith Negrin and Bill Brozak will discuss how …