A Lesson in Press Treatment

Chuck Zimmerman

Hello from Atlanta and the International Poultry and Feed Expos. It took a while but I finally got in. I have to say I’ve never had a more unpleasant welcome than trying to get my badge here. When I got to the media room they didn’t have me on a list and wondered how I got in past security (they …

Farm Shows, Media, Poultry

Media Registration For Pork Industry Forum

Chuck Zimmerman

Agricultural media are invited to get their registrations in for the upcoming National Pork Industry Forum. I’m afraid I won’t be able to attend this one but hopefully we’ll get some information to share with you. The National Pork Industry Forum will be held March 1-3 at Hilton Anaheim Hotel in Anaheim, Calif. The theme for Forum is: “Accountability, Trust …

Ag Groups, Media, Pork

We Are All Media

Chuck Zimmerman

I’ve pointed you to Steve Rubel, Micropersuasion, a number of times. I hope he’s on your feed list. If you’re in media, marketing or communications I suggest it’s a must have. Anyway, Steve just wrote a great post about how we need to change the way we describe new media. He seems to like “all media” as a term. Here’s …

Media