There’s been a lot of talk lately about how the media room of today should be configured and managed. I just thought I’d throw out some ideas to help move the conversation along. These are some random thoughts I had on the drive to the airport this morning. I’ve been in more media rooms than I can count with all …
2009 CCA Institute In Kansas City
The Cooperative Communicators Association will be meeting in Kansas City in June. You can download the program here (pdf). Cooperative Communicators Association (CCA) is an organization of 350 professionals who communicate for cooperatives. Our organization is unique in both its mission and membership. We work toward helping members excel in communications – from writing, photography, and editing to video, layout, …
American Society of Newspaper Editors Cancels Convention
I think it’s a sign of the times. Some might says it’s because of the economy. I don’t. The media has changed and it’s not going to change back to the way it was. Thanks to a heads up from Steve Drake, Drake & Company, I learned that the American Society of Newspaper Editors has canceled their 2009 Convention. Here …
Monsanto Future Ag Journalist Fellowship Winners
This afternoon I finally got to meet the Monsanto Future Ag Journalist Fellowship winners. Brooke Hoelscher (r) and Megan Ott (l) were escorted to my work station in the media room at Commodity Classic. Apparently they weren’t allowed access to the media room even though they had media badges. These students will someday possibly be professional ag journalists and part …
Farm Photographers
Photographers almost never get their picture taken. That’s why I try to always include pictures of them. This is the ever so creative John Walter, AgricultureOnline, who was seen getting his shot during the opening session of the Commodity Classic trade show. He’s afraid I was going to tweet it. Actually, I am since AgWired’s rss feed posts to my …
Marketeye Mobile Alerts
Farmers going to Commodity Classic are being provided with a free gift from Successful Farming. It’s called the Marketeye mobile alerts. All they have to do is text the word classic to 72466. According to the company they’ve had a great response already from farmers who want to stay on top of what’s happening on the CBOT while they’re in …
New Website For California Ag Network
Roy Isom, California Ag Network, has a new website and he’s beginning to podcast and according to last week’s USDA Farm Broadcaster’s Letter, he’ll start doing video clips too. Now we just need to get Roy on Twitter, eh? Roy also broadcasts on KMJ, Fresno. Here, you will find agri-business and farming news, information, or agriculture related resources, equipment, and …
Communicating Renewables on YouTube
We told you in last week’s ZimmCast about the Communicating Renewables Summit coming up in Minneapolis this April. This conference is designed specifically for the challenging task of getting the positive message about renewable energy out to consumers, stakeholders, policy leaders and the media. Conference organizer Joanna Schroeder with 4RCommunications has just released a new promotional video about the summit …
Surviving The Digital Information Transition
I’ve just got to point you to Steve Rubel, Micro Persuasions, once again. He works for Edelman Digital and one of his fellow digerati (Dave Coustan) will be on my breakout session panel at the upcoming NAMA Conference. Steve just did a couple of posts that anyone in communications and marketing ought to read. I’m going to take the liberty …
Last Look at Farm Machinery Show
Here are a few parting shots and thoughts from the National Farm Machinery Show. First up, this cute little pup (I think his name was Mitchell) hopped up on the New Holland Boomer 8N for a great photo op. He did get tired of the attention pretty quickly, but not before his owners and several by-standers snapped him sitting in …