My latest stop for the John Deere Drive Green Challenge is Little Rock, AR with Ag Pro Companies. We set up at The Ranch, which provided a great driving ground for customers who wanted to try out some new John Deere tractors or Gators or mowers. Customers were able to do a comparison test with a Kubota too! During my …
Ag Council Board Members Speak Out at Ag Day
During National Ag Day activities I visited with some big time supporters who are urging other companies and organizations to get involved. I’m going to share their thoughts with you here starting with Barry Nelson, John Deere, who is serving as Secretary/Treasurer for the Agriculture Council of America (pictured center). John Deere is one of the partner sponsors of Ag …
Coufal-Prater Equipment Shows Green
Spending a day at a farm implement dealership is not only fun when you can drive brand new equipment but also an education. It’s also a way to get to meet new farm friends too! That’s what I did earlier this week at Coufal-Prater Equipment’s John Deere Day which was held at Old Settlers Park in Round Rock, TX. Pictured …
Driving Green With John Deere
It has been a while since I got to Drive Green with John Deere. However, today I’m on location at Coufal-Prater Equipment in Round Rock, TX. It is a beautiful day. Over the next couple months I’ll be out on location capturing some of the customer experience in photos and video. All will be submitted to the company for use …
John Deere Introduces FarmSight
John Deere introduced a new “integrated suite of solutions” at the 2011 Commodity Classic, called John Deere FarmSight. The comprehensive program is designed to meet farm and business needs for today and the future, according to FarmSight director Jerry Roell. “The John Deere FarmSight global suite of solutions uses integrated, wireless technology that links the equipment, owners, dealers, and agricultural …
John Deere Active Command Steering
Active Command Steering was one of the new things getting a lot of attention at the National Farm Machinery Show. These young guys were working on one of the simulators that were set up so attendees could get a real sense of how it works. I spoke with Matt Arnold, Senior Marketing Representative, about the new product. He says it’s …
John Deere Launches 1 Series Subcompact Utility Tractors
At the National Farm Machinery Show John Deere unveiled a new line of subcompact tractors – the 1 Series Subcompact Utility tractors. The media got a preview before the show opened one morning. You can see the presentation by Kevin Branstetter, John Deere Product Manager, in the video clip below. I also interviewed Kevin. Kevin says their are two models, …
March 15 is National Ag Day
This year marks the 38th anniversary of National Ag Day on March 15, an event which will be celebrated in classrooms and communities across the country as well as in the nation’s Capitol. The Agriculture Council of America (ACA) has three major Washington DC events planned this year – Coffee with the Secretary, the Mix-and-Mingle Luncheon, and the National Celebration …
John Deere Shows What’s New At AG CONNECT Expo
This afternoon John Deere held an AG CONNECT Expo media tour of their exhibit while providing an overview of their latest product offerings. I spoke with John Deere’s Tim Merrett who says the show is a great place to display new products like their new Interim Tier 4 tractors that are just rolling off the production line this month. These …
New Precision Products From John Deere
When it comes to what’s new with John Deere Dan Hawkins (pictured on right) was ready, willing and able talk about them at the recent NAFB convention Trade Talk Session. Dan works in the Ag Management Solutions group. He says that John Deere brought three main products to market this year that include JD Link, GreenStar 3 display and StarFire …