Your turkey dinner this year with all the fixings is just a little bit higher this year, but still under $5 per person – something to be thankful for, indeed! The American Farm Bureau Federation’s 29th annual informal price survey of classic items found on the Thanksgiving Day dinner table indicates the average cost of this year’s feast for 10 …
Bayer Launches #Thankful4Ag Initiative
Bayer CropScience is helping to make the holiday season a bit brighter for Americans struggling with hunger by sponsoring #Thankful4Ag in conjunction with Feeding America®. The social initiative aims to provide up to 200,000 meals from November 10-December 19. Bayer will donate up to $20,000 towards the effort. “We are all indeed thankful for the contributions of our nation’s farming …
USFRA to Participate in NY Times Event
The U.S. Farmers & Ranchers Alliance® (USFRA®) is bringing the voices of farmers and ranchers to the New York Times “Food for Tomorrow” conference next week. USFRA will host a breakfast and panel discussion entitled “Big Ag, Big Food: How Being Good for the Environment Is Not about Size” at 8:30 a.m. EST on Wednesday, November 12 at the Stone …
Overstock.com Opens Farmers Market Section
Overstock.com has announced a new section within their website – Farmers Market. The company has aggressive plans to grow the new service. This market of hand-picked products offer customers throughout the U.S. access to home delivery of seasonal, healthy food, grown and produced in their area. “We’re integrating small farms, community-supported agriculture (CSA), and co-ops into our technology so as …
How General Mills Creates Content
The Social Media Manager for General Mills is Kevin Hunt. We learned about how his company tells their story via online content creation during this year’s AgCatalyst conference. Kevin shared some tips about how they create content via their blog, “A Taste of General Mills.” I liked hearing Kevin start with the blog in our interview since I still believe …
Mega-Role of Micro-Influencers at AgCatalyst
As marketers we often want to have those big names behind our brand. But what about all the “little” voices out there that are talking about or even being brand advocates for you? Chris Baggott, Husk Farms, says you should not forget them. There are a lot of them. Chris was one of the AgCatalyst presenters. He says that the …
2014 World Food Prize Honors Dr. Sanjaya Rajaram
The 2014 World Food Prize was awarded on World Food Day, October 16, 2014 to Dr. Sanjaya Rajaram, a wheat breeder who has developed more than 400 varieties of the crop. Born in a small village in India and now citizen of Mexico, Dr. Rajaram conducted the majority of his research in Mexico at the International Maize and Wheat Improvement …
ZimmComm Partner Authors Organic Report
Our own Joanna Schroeder was the principal researcher for a recent research report published in Academics Review, “Organic Marketing Report,” findings of which she presented at the Western Plant Health Association annual meeting in Palm Desert, California. Joanna’s research found no scientific consensus to prove the organic marketing industry’s claims that organic food is more nutritious and safer than traditional …
Global Yield Gap Unveiled at Water for Food Conference
Finding of the Global Yield Gap and Water Productivity Atlas were unveiled this week at the sixth annual Water for Food Global Conference. The outcome of a six-year international collaborative research effort led by the Daugherty Water for Food Institute at the University of Nebraska and Wageningen University in the Netherlands, the Atlas is the first transparent, interactive and map-based …
Study: GMOs Could Be Global Hunger Solution
According to a new report, “The Future of Farming and Rise of Biotechnology” released by the National Center for Policy Analysis (NCPA), decreasing regulations on genetically modified crops (GMOs) could be a valuable strategy in combating global hunger. NCPA Research Associate David Weisser notes that Nobel Prize winner Norman Borlaug’s use of biotechnology has been credited with saving 1 billion …