I took a 24 hour trip to Kansas City to give a speech to the North American Limousin Junior Association (NALJA) Board of Directors. I spoke on utilizing online media resources to tell the agriculture story. Before my speech, we all took part in a leadership workshop. NALJA Director Cassiday Woodard explained the importance of leadership in agriculture, and she …
SDSU’s 86th Little International a Success
1,700 students and even more guests traveled to Brookings, SD to South Dakota State University to take part in the 86th Little International. Little “I” is the largest, two-day livestock exposition run completely by students for students. For the past three years I have served on the staff. My first two years, I served as the advertising and publicity superintendent. …
4th graders spend a day with agriculture
212 fourth graders from schools in and around my hometown of Mitchell, S.D. enjoyed an educational day out at the Davison Country 4-H grounds on Tuesday. At the 2009 Mitchell Ag in the Classroom event, there were eight educational stops along the way. First, the fourth graders heard a speech by Central Electric about electrical line safety and how to …
Essential Skills for the Digital Journalist
Don’t miss your opportunity to sign up for Poynter’s upcoming seminar, Essential Skills for the Digital Journalist. The deadline is Monday, March 23, 2009, and the tuition is $895.00. It’s a little steep for my budget, but I think this is a great investment for any print journalists at every experience level who want to ensure they have the skills …
Become a Master of Beef Advocacy
Last October, a new checkoff-funded program was released called Master of Beef Advocacy (MBA). The program consists of six, 1-hour core courses for the 2009 fiscal year: beef safety, beef nutrition, animal care, environmental stewardship, modern beef production and the beef checkoff. This self-guided, online program is a way to equip producers with the tools needed to represent the beef …
Reporter’s Guide to Multimedia Proficiency
Mindy McAdams is teaching online journalism at the University of Florida and I’ve pointed you to her website before. She’s been writing a series of articles on new media reporting which I thought would be helpful for you budding agribloggers and farm podcasters. She’s looking for some feedback about what she’s written so far since she’s got several more articles …
Blogging Southern BBQ
Those southern boys know their bbq, and they got credit for learning. Besides learning about bbq I think these guys might now be qualified to become social media specialists. What do you think? I think I would go back to school to take this class. We are four average college students from Birmingham-Southern College in Birmingham, AL and we are …
Simple Solutions to Organizing Your Office
Do you read this title and scoff at it because you are surrounded by an immaculate workspace? Do you cringe because the idea of organizing your office is more scary than a trip to the dentist’s office? Do you laugh because you haven’t organized your office since 1972, and your filing system consists of mountains of papers that only YOU …
Field Assignment: Support Large Animal Vets
Here’s a call to help out with the vet shortage via Charleston|Orwig. All you have to do is post a comment on the latest post on Field Assignment. We’ve blogged about the large animal vet shortage before. But now we really want to ramp up the conversation in an impactful way. In fact, we’re so eager to start a dialogue, …
Honoring Jim Evans
This evening we honored a real friend and mentor of many of us in agricultural communications, Jim Evans. He’s seen here with the Cindy’s (l-r Cindy Zimmerman, Cyndi Young, Jim, Cindy Cunningham). A reception was held in Jim’s honor and to bring to our awareness a new “Campaign for the James F. Evans Endowed Chair in Agricultural Communications” at the …