John Deere Offers Machine Sync Enhancements

Cindy Zimmerman

Commodity Classic attendees this week will get to find out more about the latest John Deere Machine Sync enhancements which debuted at the 2015 National Farm Machinery Show. Deere announced expanded the functionality of its Machine Sync application this year, featuring coverage map and guidance line sharing that can be useful during seeding and spraying operations, as well as when …

Audio, Commodity Classic, data, John Deere, National Farm Machinery Show, NFMS, Precision Agriculture

Data Is Available & It Is Accurate

Jamie Johansen

During the 2015 annual meeting for the Crop Insurance and Reinsurance Bureau, a panel was formed to talked about the impact of big data on crop insurance. One of those panelist was Deb Casurella with MyAgData and Chuck caught up with her as she shared her insights into this rapidly evolving industry. “We take data from the tractor and tie …

Agribusiness, Audio, CIRB, data, Insurance

Farmers’ Data Could be Big Cash Crop

John Davis

It’s said that knowledge is power, and now information could be a powerful cash crop for farmers. Attendees of the American Farm Bureau Federation’s 96th Annual Convention and IDEAg Trade Show heard from Jason Tatge, current president, CEO and co-founder of FarMobile, who sees huge potential for farmers to dictate the sale of their data to large agricultural companies. According …

AFBF, Ag Groups, Agribusiness, data

HarvestMaster Releases New Brand Identity

Jamie Johansen

HarvestMaster™, a Juniper Systems company that provides data collection for agricultural research, now has a new, updated brand identity for a fresh look. The release of the new logo also coincides with the announcement of HarvestMaster’s new H2 High Capacity GrainGage, a high-accuracy harvest data system for agricultural research. HarvestMaster’s previous logo has been around since the company was first …

Agribusiness, data

Global Water For Food Conference Preview

Cindy Zimmerman

Mobilizing new data gathering capabilities to improve global water and food security is the subject of the sixth annual Water for Food Global Conference, hosted by the Robert B. Daugherty Water for Food Institute at the University of Nebraska in association with the Bill & Melinda Gates Foundation Oct. 19-22 in Seattle, Wash. This year’s conference theme, “Harnessing the Data …

Audio, data, Food, Precision Agriculture, Water

Ag Analytics Company aWhere Raises $7M Via Crowdfunding

Joanna Schroeder

Agricultural data analytics company aWhere has raised $7 million with the help of Elixir Capital and AgFunder, an online investment company. The investment will help aWhere bring its data analytics platform to international markets and help farmers increase yields and profitability as they incorporate cutting-edge technology into their growing operations. “aWhere’s big data platform brings tremendous value across the agricultural …

Agribusiness, data, Precision Agriculture

iCropTrak 5 Application Goes Native

Joanna Schroeder

iCropTrak 5 has gone native. Cogent3D has released its newest version of iCropTrak and the application now features “on-board” processing for mobile analytics that is based on technology originally developed for the military. This technology is a bit different than many that are based in the “cloud” or on your desktop. According to Cogent3D, iCropTrak version 5 performs all the …

Agribusiness, CropTrak, data, Precision Agriculture

Welcome to the MapShots AgStudio Expo

Cindy Zimmerman

The 2014 InfoAg Expo kicks off tomorrow at St. Louis Union Station, but prior to that event, MapShots has brought in about 140 farmers and crop consultants for an AgStudio Expo today. “Little day session that goes through some of the aspects of AgStudio and that line of products from the farm version to the pro version,” said Clint Ingram …

Audio, data, Precision Agriculture, Technology

GROWMARK Picks AgIntegrated for Info Platform

Cindy Zimmerman

GROWMARK has teamed up with AgIntegrated (AGI) for the development of FS Advanced Information Services (FS AIS), a suite of tools to “connect data, analysis, insight, and application into one complete user experience for advanced field optimization.” AgIntegrated is an independent provider of ag information management consulting and technologies based in Pennsylvania and President Duane Reese says they are excited …

Audio, data, GROWMARK, Technology

Understanding Farmer Attitudes

Meghan Grebner

The Seed Leadership Program was held just before the start of the 131st Annual American Seed Trade Association Annual Meeting in Indianapolis.  During today’s Green Flag Session, Brent Gloy, Purdue University professor discussed the key themes from the 2013 Large Commercial Producer survey.  He says they survey helps both farmers and agribusinesses better understand where the commercial farm segment is going. …

Agribusiness, ASTA, data, Farming, Technology