Bayer’s Crop Science division announced a new partnership with the American Seed Trade Association (ASTA) at last week’s ASTA CSS and Seed Expo in Chicago. David Hollinrake, VP Marketing for North America, says the partnership involves Bayer sponsoring the ASTA Communications Committee and sharing Bayer’s successful AgVocate initiative research and materials. “It’s really about engaging farmers and engaging all agriculturalists …
Bayer Celebrates Fall with Bee Care
Fall is a time of pumpkin pie and hot apple cider, but neither of these would be possible without the hard work of pollinators. To honor the efforts of these busy creatures, Bayer is celebrating fall with their Feed a Bee program and the planting of wildflowers and dedicated forage areas. Feed a Bee is on a mission to create pollinator …
Bayer Exec Keynotes at #FoodPrize16
Liam Condon, head of Bayer’s CropScience Division, gave the breakfast keynote speech at the 2016 Borlaug Dialogue International Symposium in Des Moines on Friday, bringing the future of farming to the overall theme of the event this year “Let Food by Thy Medicine.” “Food needs to be nutritious, abundant in supply, safe and affordable,” said Condon. “We all need to …
Luke Bryan Farm Tour Sponsored by Bayer
Do you like Luke Bryan? Are you #Thankful4Ag? Then this story is for you. Bayer is presenting the Luke Bryan Farm Tour for the second straight year. The tour has eight stops in cities across the U.S. Bryan launched the tour in 2009 as a way to highlight and celebrate the contribution America’s farmers make in putting food on tables …
Bayer Allows Belt Decision to Stand
The Crop Science division of Bayer today announced its final decision on whether to contest EPA’s cancellation of the insecticide flubendiamide, marketed under the trade name Belt. Charlotte Sanson, director of registrations for the company, says they “will not engage in further legal dispute” over the matter. “Nevertheless we will continue to stand up for our growers’ access to safe, …
Get Consumer Marketing Inspiration for Ag Marketing Success
One of the breakout sessions during the NAMA Fall Conference was a presentation by Stacie Marshall, Bayer CropScience. The session title was “Working Together to Help Growers: What Agriculture Can Learn From Consumer Marketing.” Stacie started out by dispelling some myths about farmers that she has heard, even from people involved in agricultural marketing. For example, some people still believe …
Bayer Invests in United Fresh Start Foundation
In an effort to bring fresh fruits and vegetables to school children, Bayer has partnered with United Fresh Start Foundation to place salad bars in elementary and secondary schools in the Pacific Northwest and California. The company has invested $20,000 to put healthy choices in front of students at schools like Sunnyslope Elemenatry School in the Wenatchee Public School district. …
#Agribusiness Executives Defend Consolidation
At a Senate Judiciary Committee hearing this morning on “Consolidation and Competition in the U.S. Seed and Agrochemical Industry,” executives of DuPont, Dow AgroSciences, Syngenta, Bayer and Monsanto defended the current spate of mergers and acquisitions as being important to continue to deliver on the innovation that farmers need to feed a growing global population. Bayer CropScience President and CEO …
#FutureFarming Dialog With @Bayer Execs
The Bayer Future of Farming Dialog held in Germany the week before the Monsanto deal was announced was all about dialogue – or dialog – however you want to spell it. Bayer CropScience division president Liam Condon was joined by three of his Executive Committee members – Marc Reichardt, Dr. Adrian Percy, and Bernd Naaf – and opened up to …
Reaction to Bayer-Monsanto Deal
Reaction from agricultural organizations on new of a deal between Bayer and Monsanto on Wednesday expressed some concern about what this trend of consolidation will mean for farmers in the long run. From Capitol Hill where National Farmers Union members have been meeting this week, NFU President Roger Johnson “condemned” the merger and called for a “critical review” of consolidation …