At the National Farm Machinery Show New Holland introduced a new line of tractors. Pictured behind Tom Lano and me is one of their T-5000 Series tractors. I spoke to Tom who says they’ve received real good feedback on these tractors which have increased horsepower. You can listen to my interview with Tom here: nfms-08-lano.mp3 New Holland’s beefy new 70- …
Re-branding Story From Steve Rhea
I just posted an announcement about Rhea + Kaiser’s new branding initiative and today I had the opportunity to speak with Steve Rhea about it. Steve says that they really wanted to build on their values of honesty, discipline and respect. It’s a complete brand makeover which includes a newly designed website, logo, stationary and everything you’d expect. He says …
Marketing Farm Machinery
If you’ve never attended the National Farm Machinery Show then you really owe it to yourself to wander around the largest indoor show of its kind in the world. I mean it’s big. I didn’t stay for the whole show this year but I think I covered some ground anyway. While there I spoke with Dan Smaldone, Media Manager for …
Getting igenity Right
Merial sponsored the media room once again at this year’s Cattle Industry Convention. Thanks to Wendy Mayo, Bader Rutter, for helping make us comfortable and setting me up with an interview with Kevin DeHaan, igenity. In case you’ve wondered about igenity then you can hear Kevin explain it. I’ve always found it to sound complicated but I think in this …
Cat Products Get Official With NCBA
At the Cattle Industry Convention Caterpillar and NCBA held a press conference to announce that the Cat Skid Steer Loader and Cat Wheel Loader are official products of the NCBA. “Caterpillar has a rich heritage of engineering and manufacturing high quality equipment that delivers the performance and reliability farmers and ranchers demand,” said Andy Groseta, 2008 NCBA President. “This partnership …
The Beef Backer Awards
The annual Beef Backer awards were presented at this year’s convention by then Vice Chairman, Dave Bateman (now The Chairman) along with representatives of the various state beef councils that nominated them. The Beef Backer Award recognizes chain and independent restaurant operators who excel in menuing and marketing beef. The Checkoff also announced the winners of the first annual national …
Give John Deere Credit For Helping
You know it would take a big bank account to write a check for a new John Deere combine and not too many farmers can do that. So to help them out they’ve got John Deere Credit. I spoke with Scotty Shipp, pictured on the right, at the National Farm Machinery Show about what the company offers to assist producers. …
FMC Gets an Authority Assist
Leah Guffey, WFMB, would like to hop on this Harley and drive it home. We were in the FMC farmer reception yesterday. The Harley is part of a contest the company is running. Our good friends Sally Behringer and Paul Redhage were on hand and so was Tyler Tuttle, FMC Retail Marketing Manager who I spoke with about their announcement …
Providing Dairy Business Seminars at World Ag Expo
While I’m on the subject of World Ag Expo I’ve got another report from Bill Baker, Dairyline. He spoke with Carolina Evangelo, Western Dairy Business Magazine, about the seminars she’s worked on coordinating for dairy producers who are attending. Carolina provides a comprehensive overview of all the awards and sessions they’ve got like one today on Milk Marketing Tools. You …
Cooperatives Working Together at World Ag Expo
Out at the World Ag Expo, Bill Baker is hard at work for Dairyline. Bill has been supplying our World Dairy Diary site with a weekly dairy markets wrapup almost since we started it. He sent along an interview with Jim Tillison, National Milk Producers Federation, about their Cooperatives Working Together program. Jim’s in the picture second from the left. …