The Livestock Publications Council met for breakfast with the Dairy Woman of the Year, Deborah Lee Reinhart, a producer from New Holstein, Wisconsin. She’s pictured third from the left in the front row Diane Johnson, LPC Executive Director gave us an update on some of the regional workshops as well as the Gala Banquet at the American Royal in a …
National Dairy Animal Well-Being Initiative Announced
This morning at World Dairy Expo a producer-led coalition of dairy groups and companies announced the National Dairy Animal Well-Being Initiative. They’re proposing dairy animal well-being guidelines and principles. The effort held a press conference with several speakers. One of the groups participating in the effort is the National Milk Producers Federation. I spoke with their Senior Vice President of …
Getting a Charleston|Orwig Dairy Perspective
In case you’d like a little more dairy news today I thought you might enjoy this. A quiet place to get away from the crowd at World Dairy Expo is the Charleston|Orwig suite in the Coliseum where they hold meetings and entertain clients. Since Charleston|Orwig is one of our sponsors for coverage of World Dairy Expo this year, I did …
New Media Coverage of World Dairy Expo
It’s been a busy morning of interviews here at World Dairy Expo. Cindy and I are now editing away here in the media room. We’re shooting interviews on video from which we can take the audio so we can feed the Milking Parlor Podcast and post. An example is my interview this morning with Jerry Weigel, who represents our sponsor, …
Shell Pumps Up Ethanol Frenzy Before Atlanta’s Petit Le Mans
Consumers enjoyed discounted fuel and free fountain drinks and coffee at the Sam’s Mart in Atlanta, GA this afternoon. The Ethanol Promotion and Information Council sponsored an ethanol pump promotion where consumers could fuel up with E10 fuel for 50 cents less than the going rate. The promotion officially kicked off the 2007 Petit Le Mans race weekend for EPIC. …
American Hereford Beef Is What’s For The Media
Inviting the media in to learn more about your business or organization is becoming more popular these days. This past week I had the opportunity to attend a media day at the American Hereford Association. Thanks to Dave Mehlhaff, Director of Communications a number of agricultural journalists got their first look at the Association’s headquarters in Kansas City. In this …
Learn a Little Bit About The New Media Expo
The Podcast and New Media Expo is over and now it’s on to the next step on the road. I’m in Bakersfield, CA spending some time with the ZimmComm web guru. We went out and ate some great sushi/sashimi this evening and have a meeting tomorrow morning to talk about some new AgWired developments among other things. Before the end …
Organizing the New ADM
I’m not here to create a lot of content but hey, it’s what I do. So I made a point of meeting the founder and CEO of Personal Life Media, Susan Bratton. She produces 22 podcasts a week and is one of the main organizers of the Association for Downloadable Media. After our initial meeting of the new organization today …
New Media Revolution in Agricultural Communications
The FAO is just concluding e-Agriculture Week in Rome. A week-long dialogue focusing on the use of information, communication, and associated technologies in sustainable agricultural development and food security. “e-Agriculture” is an emerging field comprising the enhancement of agriculture and rural development through improved information exchange, communication and learning processes, based on the use of internet and other digital technologies …
Hereford Product Best In Years
Texas cattle producer Lee Haygood is a board member of the American Hereford Association. He chairs the breed improvement committee which he says is a busy committee but he thinks it’s fun. Lee says the committee oversees the research projects like those we learned about today. He says the industry needs to get more efficient and that the Hereford breed …