Actually St. Louis Cardinals left-fielder, Matt Holliday, is “Stepping Up To The Plate.” A coalition of Missouri agriculture organizations has launched a summer education campaign with the St. Louis Cardinals. Themed “Stepping Up to the Plate,” the goal of this initiative is to increase consumer understanding of how today’s farmers are using the latest technology to provide safe, affordable, nutritious …
An IFAJ Congress Retrospective
Thanks to that volcanic ash cloud I could not attend this year’s IFAJ Congress in Ostend, Belgium. To get a retrospective from someone who did attend I spoke with IFAJ President, Mike Wilson, Editor, Farm Futures. Mike found the event inspirational in a number of ways and wrote about his experience on the IFAJ website. To start with, he marveled …
Mitch Rouda Revamping Farm Journal Online
At the recent NAMA Convention I met Mitch Rouda who has just moved up at Farm Journal to President of their e-Media division. He has responsibility for all e-Media activity, including growth of the company’s 20 current e-titles and all online development, merger and acquisition activity. Mitch is a long time web guy who had his own business before joining …
Great People Make for Great Day at Novus
What a great day and great enthusiasm by the people at Novus International and the Missouri Colleges Fund scholar students during Novus’ 2nd annual “Science: A Foundation for Dynamic Careers” days! The Novus staff exuded enthusiasm in their presentations to the students, and the students reciprocated in their enthusiasm for what they learned. Anna Arthur, a sophomore majoring in biological …
Novus is More than Animal Ag Company, It’s a Sustainability Company
One of the important lessons the students learned during the 2nd annual “Science: A Foundation for Dynamic Careers” days at Novus International’s suburban St. Louis headquarters and rural Missouri research farm was that Novus is more than just an animal agriculture company. It’s a sustainability company. Experts say the world’s population will be 9 billion by 2050 … but maybe …
Charge Ahead & Don’t Be Afraid to Fail: Life Lessons on a Bus
Last year, I had the pleasure of meeting one of the most optimistic people I’ve ever seen: Dr. Nasser Odetallah, Product Manager of Enzymes, Probiotics, and Idea Testing Kits for Novus International. His message last year to the Missouri Colleges Fund scholars was, “There is nothing impossible in life.” This year during Novus’ 2nd annual “Science: A Foundation for Dynamic …
Time to Take Advantage of Headline Advantage
Growers have just two weeks left to take advantage of Headline Advantage. The BASF Corporation Headline Advantage program offers eligible growers to opportunity to receive $75 per gallon back from BASF on purchases of Headline® fungicide. To qualify, growers need to purchase their Headline fungicide by May 15, 2010 and submit a receipt along with a completed application to BASF. …
2nd Ag Connect Expo Set for Atlanta, Georgia
I recently spoke with Sara Truesdale-Mooney, the Show Director for the Association of Equipment Manufacturers (AEM). This past January, AEM held its first agricultural trade show, the Ag Connect Expo. Sara told me that it was a great first show. “We are very pleased with the results and it really exceeded all of our expectations for a first-time event.” The …
Ag Media Summit is Just Around the Corner
Agricultural communications is an important and broad industry and there are several organizations that focus on professional development for ag communicators. One such organization is the American Ag Editors’ Association (AAEA), but don’t let the name fool you. This organization is made up of people involved in ag communications from editors to public relations professionals to designers to publishers and …
A Portrait of the American Farmer
“I feel like I’ve made 300 of the best friends I’ve ever had,” said Paul Mobley, author of the new photographic book, “American Farmer” when describing how photographing farmers around America has changed his life. Paul never set out to put together a collection of photos taken of farmers around the world – he happened upon the opportunity when he …