New Holland continues its support for the Fisher House Foundation by making a $68,500 donation. Here’s Abe Hughes, VP, New Holland North America (right) presenting the check to David Coker, Fisher House Foundation President. The money for this donation comes from the New Holland True Blue Salute program. The presentation occurred during a construction equipment media event I’m attending at …
USDA’s Alonzo Updates WPX on Key Issues
Anne Alonzo is attending her first World Pork Expo since taking the helm as the USDA Agricultural Marketing Service (AMS) Administrator just over a month ago. During her comments this morning, she said that the USDA is very supportive of the efforts of the pork industry and will continue to work with them on key issues. There were several items …
NPPC President Opens World Pork Expo
National Pork Producers Council president Randy Spronk of Minnesota welcomed the media to the 25th anniversary of World Pork Expo on Wednesday morning in Des Moines with an update on what is new at the show. “We expect to have around 25,000 attend the expo over the next three days,” Spronk said. “One of the neatest things is we have …
25th World Pork Expo Kicks Off With a Bang
This year marks the 25th year of the World Pork Expo and the event is sure to be a success. More than 20,000 pork producers and industry representatives from 39 countries will be on hand for the opening today presented by the National Pork Producers Council (NPPC). According to the Expo’s new General Manager, Alicia Irlbeck, the event is the …
AGree Likes Senate Immigration Bill for Ag
Food and agricultural policy organization AGree sent a letter to Senators Monday urging them to pass the immigration reform bill approved by the Judiciary Committee in order to provide a stable workforce for American agriculture. The bill “presents a huge opportunity for foreign-born agricultural workers who want to build a better future for themselves and their families and for American …
Marketing Thoughts From AdFarm
The subject of marketing is always a key topic area for the Alltech International Symposium. Doesn’t it make sense to help your customers become more successful marketers? Sure it does. During this year’s Symposium Les Kahl, Managing Partner US/Creative Director, AdFarm, participated in The Marketing Forum track. His session featured a number of marketing experts and Les says he was …
GROWMARK Getting Into Multimedia Spirit
Look for some cool new multimedia additions to the on-line version of GROWMARK Spirit magazine coming this year. “We’re looking at taking Spirit magazine to another platform,” said editor Cassie Becker, noting that it is currently available in an eReader format “where you turn the pages and that’s about it” but they are moving to the ZMags platform which provides …
Broadcasters Support Farm Broadcasting
The roots of agricultural broadcasting run deep in broadcast history, starting with the first stations on the air in the 1920’s airing weather and market reports for farmers and ranchers. By 1922, the USDA reported that 35 of the 36 stations licensed by the Commerce Department had been approved to broadcast USDA markets! Since farm broadcasting has been such an …
GROWMARK Interns Journey to Great
Summer is officially underway and for over 60 college students it is the beginning of a great journey as interns for GROWMARK, Inc. “This is our 54th annual GROWMARK summer internship,” says GROWMARK University Relations Manager Ashley McClintock. “We have 61 interns this summer, representing 16 universities across North America.” The 12 week internship program encompasses a variety of different …
Crisis Management Training at Alltech Symposium
Is your farm or company ready to handle a crisis? Unfortunately, in today’s world the possibility of having to deal with one has become very high. During the 2013 Alltech International Symposium attendees could get some hands on training during a session on Crisis Management. I worked with one of the session presenters, David Wescott, VP, APCO Worldwide. He created …