Paradowski Creative is the new agency of record for Monsanto’s ongoing America’s Farmers advocacy campaign. The integrated marketing communications campaign includes a variety of elements, such as national advertising, online communications, public relations and a key engagement program called “Farm Mom of the Year.” The addition of this Monsanto advocacy campaign continues the long-standing relationship between the two groups. Paradowski …
AgNewsWire.AgWired.com – Ag Media’s Online Ag News Service
ZimmComm New Media, LLC has expanded its AgNewsWire.AgWired.com.com website to serve as a new agricultural media content service for reporters, companies, organizations and individuals seeking high quality photos and audio from industry events and concerning current issues. “We generate so much content on our agricultural and renewable energy websites that we decided to create one place for all of it …
ZimmComm Announces Agri-Blogging Internships
ZimmComm New Media is now taking applications for students in the agricultural communications field to attend and learn how to “agri-blog” some of the most important industry events held every year. It has been years since we worked with Monsanto on student blogging opportunities at Commodity Classic and we miss the experience of working with budding agrimarketing professionals. So we …
Registration Open for AgGateway Meeting
Registration is now open for AgGateway’s 2013 Mid-Year Meeting, to be held June 17-20 at the John Deere Financial Facility in Johnston, Iowa. At the meeting, AgGateway councils, committees and working groups will move forward on valuable efforts to promote, enable and expand eBusiness in agriculture. These efforts are helping companies to implement supply chain efficiencies in such sectors as …
Agricultural Business Council Honors Two
On June 18 at the Chamber of Commerce Board Room in historic Union Station, The Agricultural Business Council of Kansas City will honor two of the region’s leading business figures who have been civic champions for agriculture in separate but very key issue areas in our region. The 2013 Award for Agricultural Leadership and Excellence, named in honor of the …
Honorees Inducted into Ag PR Hall of Fame
The Agricultural Relations Council is pleased to announce two new inductees into the Agricultural Public Relations Hall of Fame: John Harvey and Paul S. Weller, Jr. The two longtime friends and colleagues were inducted at a ceremony held during the 2013 ARC Annual Meeting. The program is sponsored by the Agricultural Relations Council and AgriMarketing magazine. Both inductees were on …
Diverse Herbicide Program Needed for 2013
Common waterhemp, Palmer amaranth, giant and common ragweed, Italian ryegrass and marestail are all part of a growing group of yield-reducing “watch-out” weeds in the United States. With confirmed resistance to multiple herbicides, these species are top of mind for farmers this season. According to the Weed Science Society of America, weeds cause more yield loss and add more to …
REL Productions Launches FarmFootage.com
FarmFootage.com is a stock video supplier specializing in high-definition, broadcast quality, royalty-free agricultural video footage. The high-definition footage is made available by REL Productions along with a network of consigning owners of agricultural footage. Currently, the National Pork Board and other groups are using FarmFootage.com to share their video footage and broadcast video packages with the media and industry partners. …
Getting to Know Ag Leader
Here is the next in our series as we introduce you to a few of dedicated precision ag equipment dealers in a series called “Getting to Know Ag Leader”. We caught up with Keith Byerly of Advanced Cropping Systems by CVA in Nebraska. 1. From an agronomy standpoint, what do you consider to be the biggest issues facing growers today? …
NCGA Congratulates “Champion for Change”
The National Corn Growers Association congratulates Past President Fred Yoder as he is recognized by President Obama as a “Champion for Change.” The official recognition, which takes place in the White House on a weekly basis, honors 12 ordinary Americans are doing extraordinary things in their communities to out-innovate, out-educate, and out-build the rest of the world. A fourth-generation farmer, …