2025 Agri-Marketing Conference

Fresh Glue is Sticky

Chuck Zimmerman

BKG GroupI really wish more advertising and public relations agencies working with agricultural clients had a blog. I haven’t seen much yet. That’s why I got excited about Fresh Glue. One of the words I hear more and more marketing people using lately is “sticky.” Well Fresh Glue is kind of sticky.

Agencies

Look Up Steve Mercer

Chuck Zimmerman

If you’re looking for an “Accomplished marketing services executive with proven strategic planning, management and implementation experience in agricultural, animal health and business-to-business marketing,” then you ought to look into Steve Mercer. Yes, Steve’s got a blog set up and I hope he gets a lot of visitors.

Agencies

Meeting Observers

Chuck Zimmerman

Kathy & JayYou never know who you’ll run into at a meeting like this.

At one of the early meetings here I found Kathy Cornett and Jay Truitt. They were observing the situation at the NCBA Allied Industry Council & Product Council Meeting.

Ag Groups, Agencies, Beef