Lori Maude, Gelbvieh World, is the new president of the Livestock Publications Council. I got to interview her at the recent Ag Media Summit. Lori tells us about herself, LPC and what she sees as priorities for the coming year.
Not A Blah ZimmCast
In the ZimmCast you can hear my interview with Cindy Cunningham, vice president for communications, National Porkboard, at the recent Ag Media Summit. The “Other White Meat” campaign continues to run with a new addition to the tagline “Don’t be blah.” You can see the full series of tv commercials and listen to the radio ones here.
LPC Critique Contest Results Available
If you want to know the results of the Livestock Publications Council critique contest then you can download the results here: LPC Critique Contest Results (pdf file). The awards from the contest were presented at the Ag Media Summit in Milwaukee earlier this month.
Hot Topics Served Up By Valent
Valent was serving up “Hot Topics” at the recent Ag Media Summit. Like many exhibitors they weren’t there to make a major announcement but to build relationships with agricultural editors. Now I like hot sauce so they got my attention with the materials in their booth. For example, we received a CD that was labelled like a bottle of Tabasco sauce that contained recent news releases and personnell bios. I wish it had included images (logos, etc.) and some audio. Additionally they had questions and answers on little cards attached by a piece of ribbon to tiny bottles of Tabasco sauce.
ZimmCast With Kim Lang
This week’s ZimmCast is an interview with Kim Lang, Valmont Irrigation. It’s one of several I conducted at the recent Agricultural Media Summit. Kim talks about a niche product they’re testing on carrot farms in California. In order to gain greater acceptance and entry into this lucrative market her company has created a product to sort of “open the door.” Then I’m sure they hope to find access to other markets for their products.
Ag Media Summit Photo Album
So if you weren’t able to attend the Agricultural Media Summit you can still get the flavor of it by visiting the articles that I posted this past week. This is one of those opportunities to use an AgWired category archive. In this case you can visit this link – Ag Media Summit Archive – and you’ll pull up all 30+ articles I did from both the Agricultural Relations Council Meeting and the AMS.
Jim Phillips Wins GHP Print At AMS
I’ve said it before and I’ll say it again. It’s nice to know who won those trade show booth contests you enter even if it isn’t you.
Barry Wins Brock Associates Ipod
Barry Nelson, John Deere, worked some of his magic at the AMS trade show all right. Now he doesn’t have any excuse not to subscribe to our ZimmCast. He’s the winner of the Brock Associates Ag Media Summit booth giveaway of the latest and greatest Ipod!
A Suzie Humphreys Brunch
The final event of the Ag Media Summit was a brunch featuring Suzie Humphreys, who was everything her bio says. It was a time to laugh and be inspired and she did a great job. Let’s hope all the attendees have a safe trip home.
Dan Crummett New AAEA President
At the AAEA annual meeting the new president took over from Susan Davis, Davis Communications. He’s Dan Crummett, Farm Progress Companies and he’s seen here presenting a recognition plaque to Susan for her service as AAEA president.