The 2015 Chicken Media Summit is a wrap, but the dialogue will continue. A panel titled “Chicken Myths & Facts” answered questions many not directly involved in the poultry community simple don’t understand. Panelist discussed hormones, antibiotics, chicken litter, environmental issues and other hot button issues on the minds of consumers. Tom Super, VP of Communications for the National Chicken …
NFU Releases Policy Handbook
The new policy handbook from the National Farmers Union (NFU) underscores the group’s longstanding commitment to family farmers, sustainable farming practices, and its strong grassroots underpinnings. “NFU policy is the result of a grassroots development process – with some of the policies in this handbook starting on the county level – that culminates every year at the organization’s annual convention,” …
New Holland at NAMA
Hello and welcome to Agri-Marketing Conference week. The annual event where we all get together and have a good old “professional” time. The ZimmComm Team will be in Kansas City, MO to bring you all the play-by-play action. This year one of the sponsors of our coverage of the conference is New Holland. New Holland will be exhibiting for the …
Progressive Ag Foundation Names New CEO
For two decades, Susan Reynolds-Porter has dedicated herself to advancing the Progressive Agriculture Foundation (PAF) mission of providing education and training to make farm, ranch and rural life safer and healthier. And now, she has been named the organization’s first CEO. In 1995, Reynolds-Porter developed the community-based youth safety education program that is now known as Progressive Agriculture Safety Day® …
NACD Names New CEO
The National Association of Conservation Districts (NACD) is pleased to announce that former Chief Operations Officer (COO) Jeremy Peters has been named as the new Chief Executive Officer (CEO) to manage the association and lead advocacy efforts on behalf of the nation’s 3,000 conservation districts. “NACD is extremely fortunate to have an ‘in-house’ candidate that understands the needs of our …
Coolbean the Soybean Teaches Science
A new e-book is teaching kids to think likes scientists. Coolbean the Soybean, now available as an interactive book for grades 3-5, helps children learn about agronomic, crop and soil sciences. Author Shawn Conley is an agronomy professor and the Soybean and Wheat Extension Specialist at the University of Wisconsin-Madison. “I wanted to develop a fun, yet educational, tool to …
COTTON USA Campaign Shows Everyone Loves Cotton
COTTON USA shows that everyone loves cotton in its new global advertising campaign. This year’s campaign has the slogan “I Love My Cotton” and cast five individuals from different corners of the globe, wearing cotton in different ways. “These portraits reflect the authenticity and passion unique to COTTON USA: the singular mark that symbolizes purity of fiber, quality of fabric …
Hoverson Elected to Lead United States Potato Board
Carl Hoverson of Larimore, ND, was elected Chairman of the United States Potato Board (USPB) March 12, 2015, at the organization’s 43rd Annual Meeting in Colorado Springs, CO. In 2014, he served as a Co-Chairman of the USPB International Marketing Committee. He previously served two years on the USPB Domestic Marketing Administrative Committee. Hoverson has been growing Russet Burbank potatoes …
Agri-Marketing Conference Preview
In just a week agricultural marketers and students from around the country will be gathering in Kansas City, MO for the 2015 Agri-Marketing Conference. The ZimmComm team of Cindy, Jamie and Taylor and myself will be there bringing you all the play by play action. I spoke with the Chair of this year’s conference, Christine Hart-Nieland, Brighton Agency, about what …
Potato Board Elects New Leadership
The United States Potato Board (USPB) grower membership elected new leadership during its Annual Meeting held in Colorado Springs, CO, March 10-12. The following sections list the leadership for the coming year. CHAIRMAN Carl Hoverson (Larimore, ND) DOMESTIC MARKETING Co-Chairmen Chris Wada (Idaho Falls, ID) John Halverson (Arbyrd, MO) Committee Members Marilyn Dolan-Public Member (Watsonville, CA) Molly Connors (Pasco, WA) …