The National Pork Board wants you to fork more pork this summer and has launched a multi-platform summer grilling promotion – Grill Crashers. “We know that Americans love to grill, but our research showed that many people aren’t sharing and talking about flavor as much as they could be,” said Randy Brown, chair of the Pork Checkoff Domestic Marketing Committee …
NAFB Taking Applications for College Scholarships
The National Association of Farm Broadcasting Foundation is accepting applications for three $5,000 scholarships for college students studying agriculture communications. Application deadline is June 6, 2015, and the scholarships are named after farm broadcasting pioneers: Glenn Kummerow Memorial Scholarship. Glenn dedicated himself to the farm broadcasting industry, and was a respected authority in ag radio. He was a true friend …
Water is Focus of USFRA Toledo Food Dialogues
Last year’s toxic algae bloom in Lake Erie at Toledo, Ohio, that left half a million people without clean water, underscored the delicate balance that exists between farming and drinking supplies. So it’s no wonder the U.S. Farmers & Ranchers Alliance (USFRA) chose Toldeo as the site for the next Food Dialogues on Thursday, May 28, starting at 9 a.m. …
New Board Members for American Farmland Trust
The American Farmland Trust (AFT) has elected a pair of nationally recognized leaders of agriculture to its board. This news release from the group says Jim Moseley and Greg Watson will join the board this fall. John Hardin, vice chair of the AFT board said, “Jim Moseley and Greg Watson bring a wealth of agriculture and conservation experience, expertise and …
Multi-National Ag Groups Unite for Fair TPP
As negotiations on the Trans-Pacific Partnership (TPP) are being held this week, agricultural and food organizations from four nations have come out united in calling for a “modern trade agreement that includes meaningful and comprehensive market access opportunities for agriculture and agri-food.” The organizations from Canada, the United States, Australia and New Zealand advocating for an ambitious, fair and comprehensive …
#RealPigFarming Finalist in PR Awards
A program that features real pork producers telling their stories has been nominated for a top national public relations award. The National Pork Board’s #RealPigFarming campaign, developed by Des Moines, Iowa-based PR firm Lessing-Flynn, is a finalist in the Public Relations Society of America’s (PRSA) Silver Anvil awards competition. “We’re incredibly proud of the #RealPigFarming campaign and the results we’ve …
Colin Powell Receives Alltech Medal of Excellence
This morning Dr. Pearse Lyons presented the Alltech Medal of Excellence during the Alltech REBELation, a conference exploring innovation, inspiration and world-changing ideas in Lexington. The Medal of Excellence is Alltech’s highest distinction, awarded annually to someone of great achievement and character. Previous honorees include scientists such as Dr. Eugenia Wang for her pioneering work in microRNA and agricultural leaders …
“Farm to Cart” Downloadable Game for Kids
The American Farm Bureau Foundation for Agriculture has released a new game for teachers, families, farmers and ranchers working with preschool and early elementary age students. “Farm to Cart” is designed to show the connection between food in the grocery store and products grown and raised on the farm. Through the game, young learners discover how to describe the general …
Undercover Videos – A Proactive Approach
Dr. Helen Wojcinski, DVM DVSc ACPV, Science & Sustainability Manager, Hybrid Turkeys, provided a case study on how they proactively managed an undercover video at the recent Animal Ag Alliance Stakeholders Summit. “We always want to make sure we have good animal welfare programs in place, commitment of senior managers and engagement of employees so they understand what it means. …
College Aggies Online Engage to Advocate
Zach Hollingsworth and Kaylynn Million are part of the Dairy Science Club at Oklahoma State University. Their club was honored at the recent Animal Ag Alliance Stakeholders Summit as the 1st place team in their College Aggies Online (CAO) competition. COA is an initiative of the Alliance that connects college students from across the country who are interested in promoting …