Teaching children about where there food comes from is talked about a lot and the Missouri Corn Merchandising Council is doing something about it with their “Corn in the Classroom” program. This educational program helps students reconnect with today’s farmers and better understand the source of their food, fiber and fuel. “Informing students about Missouri’s corn industry allows them to …
4-H Leadership Has Some Explaining To Do
Thanks to our Amanda for letting the world know about 4-H allowing the Humane Society of the United States to participate in their conference. Shocking but true. I was going to post a news release from 4-H that was sent to me about a new fundraising effort but I don’t think I will. Instead, I would like to call on …
Representing Global Fertilizer Industry
In this week’s program we’ll learn about the International Fertilizer Industry Association. IFA, along with New Ag International, conducted the first International Conference on Enhanced-Efficiency Fertilizers to be held in the U.S. this past week in Miami. I was there courtesy of AGROTAIN. The Director, Agriculture Service, for IFA is Patrick Heffer who welcomed us to the conference at the …
Pujols Pulls For Milk
I admit to being a St. Louis Cardinals baseball fan. Not a fanatic but a fan. Albert Pujols has been one of my favorite players in recent history and I’m glad to see him wearing the mustache. They may represent completely different sports, but when it comes to the health and fitness of America’s youth, these athletes play on the …
United Fresh Produce Association Launches UnitedFresh.TV
UFPA will launch UnitedFresh.TV with a live broadcast from their Las Vegas Convention. They’ll have daily on-demand video covering their educational sessions. I’m loving how the use of live web streaming and on-demand video is gaining momentum in ag communications! The United Fresh Produce Association will launch a new online media website, www.UnitedFresh.TV, with the first live interactive webcast targeted …
Nicholson Kovac Selected By USGC For Public Relations Campaign
Nicholson Kovac has been selected by the U.S. Grains Council as its integrated marketing communications agency for their 2010 “Partners in Agriculture” international public relations campaign. Nicholson Kovac will provide public relations services, including media relations and event coordination, for a series of commemorative events that will take place in Japan in 2010. These events, part of the “Partners in …
Ladhoff To Lead USPB Retail Marketing
The U.S. Potato Board will have Don Ladhoff leading their retail efforts for their Domestic Marketing Program. He will provide key input to strategy and guide the tactical execution of the program, with the goal of increasing demand for potatoes in the retail environment. “I’m pleased Don has joined our team,” said Kathleen Triou, USPB’s Vice President, Domestic Marketing. “He …
Dairy Farmers Getting Social With myDairy Program
Dairy Management Inc. is conducting a webinar on social media for dairy producers in a couple weeks. Dairy producers who use Facebook, Twitter and YouTube to stay connected with family and friends, and producers who want to learn about these tools, are encouraged to participate in a free 90-minute webinar on Thursday, April 15 to learn how these applications can …
Farmers and Ranchers Care Photo Contest
The National Beef Ambassadors (sponsored in part by ZimmComm New Media) is starting a photo contest tomorrow. Have you heard something in the media lately that has made you think more about the importance of YOUR agriculture story? The National Beef Ambassadors, funded in part by the beef checkoff, can help you spread your message. The “Farmers and Ranchers Care” …
Future of Soybean International Marketing Efforts
International marketing was the focus of a press conference held by the United Soybean Board at Commodity Classic. First up on the podium was Phil Bradshaw, USB Chairman and a soybean farmer from Griggsville, IL. He spoke about future efforts to increase soybean exports as conducted by the USB. A record 1.56 billion bushels of soybeans were exported in the …