U. S. Secretary of Agriculture, Mike Johanns, was in an appointing mood this week. He made quite a few appointments. I’m just posting the new ones. You’ll have to visit their website to find the re-appointments.
World Dairy Diary Public Now
This isn’t new news to many of you but we post all Talking News Releases that our company produces and add them to our RSS feed. Today we publicly began promoting “World Dairy Diary,” the official weblog of the World Dairy Expo. Since it’s a TNR it includes links to sound bites. We distributed to our list of ag journalists (print & broadcast) here and internationally as well as our national database of radio station reporters and through PR Web. Feel free to check it out. BTW, sponsorships are currently available.
New Prez For TFI
Sometimes it pays to be the vice president! Sometimes you do make it all the way.
New Media Showing Biggest Growth In New Report
Thanks to an alert from Mediapace, who learned about it on Media Daily News, I learned of a new communications industry book you might want to look into. It’s the “Communications Industry Forecast – 2005-2009” by Veronis, Suhler, Stevenson, an investment banking firm that invests heavily in media companies.
Promoting Ethanol At The MO State Fair
First it was hot and dry and now it’s cool and wet. That’s the way it goes at the Missouri State Fair. In the Missouri Corn Growers Association CornTalk program this week, summer intern Rachel Nivens talks about what the organization is doing, including promoting ethanol and displaying their flex fuel Chevrolet Tahoe. They plan to present Missouri Senator Jim Talent with an appreciation award on Thursday as well.
Brewing Beer To Keep Blogging?
I know I’m going to get in trouble for this post. But it’s a good story. This is the kind of stuff you can find when you use the Google RSS news feeds by the way.
Producer Panel At NAMA Boot Camp
In just a few minutes I’m going to be on a conference call with the panelists for Wednesday evening’s NAMA Boot Camp producer panel. They’ll give attendees an opportunity to “Hear first hand how to effectively communicate with the end user.” Featured guests will include lifestyle and large operators.
LPC Critique Contest Results Available
If you want to know the results of the Livestock Publications Council critique contest then you can download the results here: LPC Critique Contest Results (pdf file). The awards from the contest were presented at the Ag Media Summit in Milwaukee earlier this month.
The Art of Dairy On The ZimmCast
How much do you know about the World Dairy Expo? Now you can learn more by listening to this week’s ZimmCast. I interviewed World Dairy Expo, general manager, Tom McKittrick in his office recently. Tom describes the history, mission, purpose, theme and structure of the Expo. Many of you probably already know this but we’re also operating a weblog called “World Dairy Diary” in cooperation with World Dairy Expo. Look for more on the Expo in coming months. AgWired will be there blogging the show!
Hot Topics Served Up By Valent
Valent was serving up “Hot Topics” at the recent Ag Media Summit. Like many exhibitors they weren’t there to make a major announcement but to build relationships with agricultural editors. Now I like hot sauce so they got my attention with the materials in their booth. For example, we received a CD that was labelled like a bottle of Tabasco sauce that contained recent news releases and personnell bios. I wish it had included images (logos, etc.) and some audio. Additionally they had questions and answers on little cards attached by a piece of ribbon to tiny bottles of Tabasco sauce.