Sirius Names New VP of Marketing

Chuck Zimmerman

SiriusYou may be wondering. What’s Sirius got to do with ag communications? Well we might be surprised how many of these Sirius and XM satellite radio receivers are out there in trucks, tractors and combines. I’d sure like to know. I’ve written to them before trying to get them interested in some good ag news programming without much success. Hoever, today Sirius announced a new marketing director. What do you think the chances are that he’d have some influence with the programming department? Would he see ag as a good target for his product? On the surface you’d think rural customers would be a target but I’m wondering if the numbers are there to make them care.

Media

Pioneer Has 22 New Soybean Varieties

Chuck Zimmerman

Pioneer Hi-BredOkay, here’s some more new varieties. Phew. They just keep coming out. It’s the result of all those years of work we’ve reported on for so long right? We knew they’d be showing up. This time it’s Pioneer.

Agribusiness

AgStar Financial Delivering Harvest Lunches

Chuck Zimmerman

Brownfield NetworkAs we struggle to get in touch with growers in the middle of harvest someone’s reaching them the right way. That’s AgStar Financial. This story was on Brownfield Network today and it’s just a “good” story so I had to point you to it.

Agribusiness, Audio

D&PL Announce New Cotton Varieties

Chuck Zimmerman

D&PLThe new product announcements just keep on coming. Delta & Pine Company has a whole range of new cotton varieties. The announcement gets into some pretty technical stuff that includes a lot of number and letters. I recommend visiting their website to learn more.

Agribusiness

55 Percent of Corporations Are Blogging

Chuck Zimmerman

Are you still wondering about blogging and don’t know if it has an application for you and your company? Are you reading this? If so, you have an involvement in blogging! At the just completed BlogOn 2005 in New York they released the results of Guidewire Group’s “Blogging in the Enterprise,” a first-ever study of the adoption of blogging by communications and marketing professionals. Now I’ve always told my kids, “Just because someone else is doing it doesn’t make it right.” However, there’s a lot of corporate blogging going on folks!

Uncategorized

Learn How Beef Producers Influence The Checkoff

Chuck Zimmerman

MBIC Report PodcastThis week’s MBIC report from the Missouri Beef Industy Council is with board member John Kleiboeker of California, Missouri, who is also a member of the Cattlemen’s Beef Board Joint Nutrition and Health Issues Committee. John talks about how Missouri producers can provide input on how beef checkoff dollars are spent on the national level.

Ag Groups, Audio, Beef, Podcasts

The Resurrection of The Livestock Round-Up

Chuck Zimmerman

Livestock UpdateThe Livestock Marketing Information Center has resumed publishing a quarterly electronic version of the “Livestock Round-Up. It’s an online PDF file that you can download from a sidebar link on their website.

Publication