Michael Peterson Down On The Farm At Trade Talk

Chuck Zimmerman

NAFB ConventionEarlier this week we alerted you to the new promotion that New Holland’s doing with the new Michael Peterson album. Here’s Cindy and me with Michael earlier today after I got to interview him. That’s one of those interviews that I hope to have for you soon.

NAFB

Trade Talking At NAFB

Chuck Zimmerman

NAFB ConventionThe NAFB convention is underway here in Kansas City and one of the first main activities is Trade Talk. This is a unique trade show where companies and organizations exhibit with representatives who are available to be interviewed by the attending broadcasters who hopefully will use the interviews in their broadcasts, or in our case, podcasts.

NAFB

Entering AdFarm

Chuck Zimmerman

AdFarm Open HouseContinuing our little series of photos from the AdFarm open house. Here’s the upstairs entrance way with greeting committee number 2. The open house was very well attended and keeping with what KC, MO is famous for they had plenty of great barbeque!

Agencies

AdFarm Open House

Chuck Zimmerman

AdFarm Open HouseBefore things really got going at the NAFB convention this week agricultural advertising agency, AdFarm, held an open house at their new office location. Here’s the welcoming committee downstairs at the old Western Union building.

Agencies

Dinging Your Way To Your Customers

Chuck Zimmerman

NAMA Agribusiness ForumAt the NAMA Agribusiness Forum it was interesting to see a presentation on customer focused marketing from a very non-ag company. Southwest Airlines started Ding earlier this year as a way to interact very closely with their customers. Jill Howard-Allen had quite a few questions after her presentation. I think that people found her presentation to be very different than what they expected.

Internet, NAMA

Painting New Holland Blue On The Barn

Chuck Zimmerman

Michael PetersonHere’s your exclusive first look/listen to a “new” New Holland promotion involving country music star Michael Peterson. It’s just being announced this week at the NAFB Convention. Basically, Michael Peterson is coming out with a new album that New Holland dealers will have the exclusive rights to sell prior to any other retail outlets.

Agribusiness, Audio