A little bit of history is being made here in Denver today at the Cattle Industry Summer Conference. The Cattlemen’s Beef Board is collaborating with the National Dairy Council to put on a joint beef/dairy issues forum. It’s called “Beef & Dairy: Harnessing the Synergies on Nutrition.” Some of the topics include: The New Nutrition Environment: Common Challenges and Opportunities …
StollerUSA iPod Drawing at AMS
If you’re a media person and going to the Agricultural Media Summit then StollerUSA is giving you some incentive to stop by their booth at the Info Expo. For starters, if you stop by and talk about Bio-Forge you get a $20 iTunes card. Then you can get entered into a contest for an iPod Nano. They’ll be giving one …
National Beef Ambassadors
To be an ambassador you’ve got to be passionate about your subject. These ladies are definitely that. Pictured are (left-right) Carol Abrahamzon, ANCW, project manager from Minnesota, Joann Strom, South Dakota, Londa Johnson, Minnesota, Amanda Rankin, California and Christie Molinaro, Pennsylvania. I asked them what it means to be a beef ambassador and what they do. One of their most …
CBB Executive Committee Meeting
The executive committee is hard at work here at the Cattle Industry Summer Conference. They took a short break and before they got started again Diane Henderson, CBB staff, and I got them together for a photo. I’ll be able to do some interviews later. They’re going to be going out to the new Cattlemen’s Beef Board offices for lunch …
Get Your Igenity On
The media room here at the Cattle Industry Summer Conference is being sponsored once again by Merial. Pictured here are Kevin DeHaan, director of technical services, Igenity, a division of Merial, and Wendy Mayo, Bader Rutter. I talked with Kevin about Igenity and what it can do for cattle producers, both beef and dairy. He says that right now is …
National Dairy Council Meeting in Denver Too
The Cattle Industry Summer Conference isn’t the only thing going on here in Denver. The National Dairy Council is also meeting at the same time/place for the first time. The NDC started off with a general meeting this afternoon. Here’s what they’ll be doing tomorrow. A unique highlight of this year’s Summer Conference will take place Tuesday, July 17, when …
Get Your NCBA Promotional Items
I am pretty sure I was the first customer at the promotional items booth. I’m the proud owner of a Beef Board denim shirt and cap. You can get yours too. If you’re not here there’s a place to make purchases online. 2007 Cattle Industry Summer Conference Photo Album
Beef Board Members Will Be BUSY
The executive committee of the Beef Board is already at work here in Denver. They get together to make sure everything is in order before everyone else arrives at the Cattle Industry Summer Conference. At their lunch meeting I spoke with CBB chairman, Ken Stielow. He provides us with an overview of the conference from the Checkoff perspective. Ken says …
The Cattle Industry Media Room Masters
The masters of the media room are Joe Schuele and Grace Webb. Once again they’re setting up for the media. This time at the Cattle Industry Summer Conference. Things don’t really get cranked up until tomorrow but us bloggers are on the scene early (actually I’m the only one here at the moment). I interviewed Joe and Grace as they …
Downloadable Media Organization Formed
Here’s some evidence to show how serious podcasting is becoming. It’s a new group that’s just being formed to address standards with downloadable media like podcasts. It’s the Association for Downloadable Media. The initial mission statement is: To provide leadership in and organization of advertising and audience measurement standards, research, education and advocacy to all those involved in portable media …