A Bullwhipper

Chuck Zimmerman

The American Royal is in full swing here in Kansas City. In fact, it’s the venue for today’s Country Living Olympics which I’ll be attending this afternoon. During yesterday’s Country Living Outlook Conference I could hear a lot of noise in Kemper Arena so I snuck out on a break to see what was going on. It must have been …

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RFD-TV Reaching Those Rural People

Chuck Zimmerman

The Executive Vice President of RFD-TV is Mike Hansen. He was our luncheon keynote speaker at the Country Living Outlook Conference. With a company/tv network that has a name like RFD you know they’ve got to be reaching rural lifestyle people right? Mike talked to us about the 8 year old network and says that they were reaching these rural …

Audio, Media

Moderating the Country Life

Chuck Zimmerman

Our program moderator here at the Country Living Outlook Conference is Courtney Yuskis, Director of the Country Living Association. She’s been keeping us on schedule. I’m set up in the side of Replay’s here in Kemper Arena with a pretty slow connection using my Sprint card. That’s why things have been a little slow on the posting front today. But …

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Betsy’s Perspectives on the Rural Lifestyle

Chuck Zimmerman

The first person on the program at the Country Living Outlook Conference is Betsy Freese, Editor-in-Chief of Living The Country Life. Betsy talked about who these rural lifestyle people are and based her comments on research her company has done as well as her personal contact with her audience. Some quick facts she gave came from the magazine’s subscription cards …

Audio

Country Living Outlook Conference Underway

Chuck Zimmerman

The Country Living Outlook Conference is underway here in Kansas City at Replay’s in Kemper Arena. We’ve got 60 people attending from a pretty broad range of company types including real estate, media, research and agribusiness. There are a number of speakers as you can see from my earlier post with the agenda. I’m going to try to have interviews …

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The Outlook on Country Living

Chuck Zimmerman

I’ll be getting an outlook on country living today at the Country Living Association Outlook Conference. It all starts later this morning at Replay’s Bar & Gril at Kemper Arena in Kansas City. Here’s what the program looks like: 10:30 – 11:15 Welcome by Betsy Freese, Living the Country Life 11:30 – 12:30 Luncheon, Patrick Gottsch, President & Founder of …

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The Business of California Farming

Chuck Zimmerman

The Futures Channel has produced a short movie on California agriculture. They’d love your feedback. Thanks to Jenna who’s in charge of their distribution for the alert to it. It’s meant to be an instructional video for classroom use. Do your students know where their food comes from? There are more than 350 different commodities grown in California, including rice, …

Media, Organic, Video

Tom Slunecka Goes Cellulosic

Chuck Zimmerman

As you know, the Ethanol Promotion and Information Council is a client of ZimmComm’s and sponsors our coverage of various industry related events throughout the year. At the Cellulosic Ethanol Summit I sat down with Executive Director, Tom Slunecka (pictured second from left with the leadership of KL Process Design Group). I’ve been waiting to do this since he announced …

Audio, Ethanol

Tomato King Will Receive World Food Prize

Chuck Zimmerman

Although it was announced in June, Dr. Philip Nelson will formally receive his World Food Prize tomorrow at the Iowa State Capitol as part of the World Food Prize’s Norman E. Borlaug International Symposium. The theme of it is “Biofuels and Biofood: The Global Challenges of Emerging Technologies.” Is there anyone not holding a conference with biofuels and food as …

Ag Groups, Food, University

Mike Wagner is BRFA’ing a New Baby

Chuck Zimmerman

When I ran into Mike Wagner here at the Cellulosic Ethanol Summit I was with a group and got introduced to him. I said “I bought a water bed from you in 1983.” He blinked and said that I sure did. That’s been 24 years ago. At the time he was leaving Florida Farm Bureau Federation and I had just …

Ag Groups, Audio, Ethanol