Authoritative Producer Message Delivery

Chuck Zimmerman

We’re onto the subject of “Delivering a Message to the Producer: Present the Facts, You are the Authority!” This presentation is being done by Fred Whitford, Purdue University. Here’s Fred using some creative props to help make a point. It took me a few minutes to get a picture since he’s wandering all over the room. He also doesn’t need …

Ag Groups

How To Talk To CCA’s

Chuck Zimmerman

Right now Bryan Young, Southern Illinois University is talking His topic is “Targeting a Certified Crop Advisor Audience: Is there Some Middle Ground?” To start out he’s describing what that audience is like and I think it’s interesting that they have a wide range of educational backgrounds from no high school diploma to PhD. He did point out that 70% …

Uncategorized

Perfect Poster Presentation

Chuck Zimmerman

Now it’s time to talk about “Crafting the Perfect Poster: Catchy, Clear, and Concise.” Christy Sprague, Michigan State University, is doing this presentation and we’re clicking with TurningPoint again. I think she’s really just trying to keep us awake. Not really. Our presenters are doing a great job. I think Vince (right) sat in the first row so he could …

Ag Groups

Make That Scientific Presentation

Chuck Zimmerman

Here at the NCWSS Convention Communications Symposium we’re onto the next topic which is on “Presenting Research to a Scientific Audience.” She says we’ve got about 12 minutes to make the presentation so she’s going over how we structure our short presentation including a short introduction, describe our methodology and the results or findings. Our presenter is Karen Renner, Michigan …

Ag Groups

Scientific Writing Advice

Chuck Zimmerman

The communications symposium is still going on here at the NWCSS Convention. Here’s the next presenter after me. He’s Kent Harrison, The Ohio State University. He just finished talking on the subject of Scientific Writing: Meeting the Reader’s Needs. Ken says you can find information on his website. This is a dark room so I apologize for the picture quality.

Ag Groups

New Media Demonstration

Chuck Zimmerman

Here we are in our new media session at the NCWSS convention. This is a demonstration post to show how easy it is to use blogging software to manage your website. Look at all the shiny happy faces behind Vince. They are glad to be here. I’ve only got time for an overview of blogging and podcasting but during my …

Ag Groups

Talking New Media With Weed Agronomists

Chuck Zimmerman

Hello from St. Louis Union Station and the North Central Weed Science Society convention. We’re currently setting up for the symposium session on communications in which we’ll be talking about new media tools to communicate with. Here’s some of the happy crew up bright and early getting breakfast. I hope they had plenty of coffee. The man who invited me …

Ag Groups, Audio

Negotiating Skills Moe Russell Style

Chuck Zimmerman

Here’s the latest episode of “Managerial Insight with Moe Russell.” It’s part of the Business Skills Series from Asgrow which you’ll find on Farm Industry News. Agriculture presentation provided by YourFarm.com. You may need to install or update the Adobe Flash Player plugin to view this content. This is part one of a two parter on this subject. Look for …

Agribusiness, Publication, Video

Kellogg Institute Expands

Chuck Zimmerman

This is the kind of stuff you need in a news release today. Give me some pictures and some embeddable video too. This clip starts with b-roll-like footage of the facility, followed by some sound. I’m happy to see that they not only sent it out in a multi-media news release but they’ve made it available on their own website …

Agribusiness, Food, Video

New Media For Weed Scientists

Chuck Zimmerman

Tomorrow morning I’ll be making a presentation to the North Central Weed Science Society annual meeting in St. Louis. I’m really glad the weather has settled down although I wouldn’t call it balmy by any stretch. Here’s what the session I’m participating in looks like: Communication Development: Message Delivery to Weed Science Colleagues and Clientele Symposium Room: Grand Ballroom C …

Ag Groups