The Pioneer GrowingPoint is growing and will now include a MarketPoint DuPont business Pioneer Hi-Bred today introduced MarketPoint resource, a new online market service that links corn growers with end users to provide producers with enhanced profit opportunities, greater product differentiation and more convenience. It offers end users, such as ethanol plants and livestock feeders, the opportunity to source better …
AgDay and U.S. Farm Report on DIRECTV
If you’ve got DIRECTV then now you’ve got AdDay and U. S. Farm Report. Farm Journal Electronic Media (FJEM), the broadcast division of Farm Journal Media, announced today an agreement with DIRECTV to add satellite carriage of its national television programs. Beginning March 10, AgDay will be seen weekdays on DIRECTV Channel 225 from 8:00-8:30 a.m. EST, and U.S. Farm …
National Sorghum Producers Join Commodity Classic
It’s now official that the National Sorghum Producers will be joining with corn, soybeans and wheat at Commodity Classic in 2009. As if there wasn’t enough activity to keep the ag media busy there! Commodity Classic, the tradeshow and convention of the U.S. corn, soybean and wheat producers, announces the National Sorghum Producers will be part of the premier annual …
Join NAMA For Chance at iPod Nano
You can have a chance to win an iPod Nano. All you have to do is join NAMA or sign someone up to join prior to this year’s convention. Yes, once again the National Agri-Marketing Association is helping you get with the new media world. Once you win then you can carry your farm podcasts around with you to listen …
New York Giant Checks Out New Holland T-5000
At the National Farm Machinery Show New Holland introduced a new line of tractors. Pictured behind Tom Lano and me is one of their T-5000 Series tractors. I spoke to Tom who says they’ve received real good feedback on these tractors which have increased horsepower. You can listen to my interview with Tom here: nfms-08-lano.mp3 New Holland’s beefy new 70- …
Robert Reeves Director of Public Affairs For Qualisoy
Robert Reeves has been named Director of Public Affairs for Qualisoy beginning March 1st. He has served on the board in the past. The QUALISOY Board announced at a Board meeting on Friday the addition of a Director of Public Affairs during the 2008 fiscal year, beginning March 1. Robert Reeves, former president of the Institute of Shortening and Edible …
Re-branding Story From Steve Rhea
I just posted an announcement about Rhea + Kaiser’s new branding initiative and today I had the opportunity to speak with Steve Rhea about it. Steve says that they really wanted to build on their values of honesty, discipline and respect. It’s a complete brand makeover which includes a newly designed website, logo, stationary and everything you’d expect. He says …
Marketing Farm Machinery
If you’ve never attended the National Farm Machinery Show then you really owe it to yourself to wander around the largest indoor show of its kind in the world. I mean it’s big. I didn’t stay for the whole show this year but I think I covered some ground anyway. While there I spoke with Dan Smaldone, Media Manager for …
Colorado State Wins Cattlemen’s Foundation Quiz Bowl
Here’s the Quiz Bowl Champions from this year’s Cattlemen’s Foundation collegiate competition. They’re from Colorado State University and pictured are: L-R: Scott Howard, Dominic DiSanti, Josh Docheff, Shannon Case and Travis Hoffman, Advisor. The competition was held in Reno at the Cattle Industry Convention. In addition to Colorado State, regional championship teams from Ohio State University, Penn State University, and …
Rhea + Kaiser Using Uncommon Sense
There’s nothing like freshening up the old brand in the new year. That’s what Rhea + Kaiser has done using just a little bit of “Uncommon Sense.” On the eve of its 30th anniversary, Rhea + Kaiser is introducing a new brand identity, built around the theme of “Uncommon Sense.” The agency’s identity rebranding initiative had a two-fold objective: to …