To build strong relationships with journalists BASF is once again conducting a media summit in Washington, DC. This year the theme is “Innovate 08, From Research to Reality.” I got a preview of the program from Ray Gilmer, Group Communications Manager, BASF by phone. He’s already there getting ready for the dozens of media representatives who will be attending along …
New Media in Ag Journalism
The latest edition of the IFAJ E-News has some interesting information. Liz Kellaway is doing a great job with it and it’s got more information than ever. Here’s a couple of tidbits. 1. The last newsletter posed a member survey question, “What dangers do you face in your work as an agricultural journalist or editor?” Although not many responded here’s …
Send Your AgWired Tee Picture
I know a lot of you have an “I’ve Been Blogged by AgWired” t-shirt. Send in your picture so I can show off some of our fine community members. This one is Taisir Yanis, owner of The Coffee Zone, in Jefferson City, MO. He’s a Rocket Fuel dealer. If you’re in town just go to 130 E. High Street for …
Derry Brownfield Show Going “More” Independent
I’ve been asked a few times lately what the story is with The Derry Brownfield Show and Learfield Communications but was waiting to write about it until I had more information. Here’s Derry enjoying a great party out at his cabin last weekend. Probably most of you know that Derry Brownfield and Clyde Lear started Learfield Communications many moons ago. …
Media Buyers Revenge
Here’s something for all you ag media buyers out there. Tired of the sales calls? Pick up a Colt, Lazer or M16 and take care of those bothersome pests. Courtesy of Intergi, it’s the Intergi Shooters Game. Intergi is the premier gaming site representation company that serves customers on a global scale. With years of experience in the gaming community …
NAFB 2008 Producer Media-Use Study – 1st Wave
The National Association of Farm Broadcasting has just released some initial results (pdf file) from the first segment of their new producer media use study. I think you should take note of how important text messages are to producers. That really stands out to me. Same for web-based information. The word “grown” is key. It’s growing! The fact that farmers …
How Hot Dogs Are Made
I’ve never really had a major interest in how hot dogs are made. They’re just plain good to eat and that’s good enough for me. I kind of like the ones that fill up the bun. Add some relish, mustard, ketchup, onions, cheese, banana peppers and you’ve got yourself a gourmet meal on a bun. The American Meat Institute has …
Learn About TOCA
Right after my presentation on new media here at the TOCA meeting the next session featured editors and public relations people. They discussed the relationship dynamics between the two groups. My presentation went okay even though I didn’t have internet access. Don’t ask me how but it got done. It’s kind of a challenge though when everything we do and …
TOCA Presentation
Here’s my audience for my presentation on blogging and podcasting here at the TOCA meeting in Minneapolis. As I write this post we’re just about to start. Den Gardner is actually just starting to introduce me so I’ll quit for now and have more to post soon.
Spring Planting
I saw a lot of this from the highway today in between areas of rain. It looks like some work was getting done. It’s a long way up here to Minneapolis but the scenery is beautiful if you like rolling farm country and I do. It’s so tempting to stop and take pictures. This was one I couldn’t resist. So, …